When you first glance at Accredible and Credly, you might think they're cut from the same cloth. They’re both popular among small businesses in the digital credentialing world. And they are both known for being on the pricier side. But the closer you look, the more differentiates you notice.Each section of the article is dedicated to a different feature. As a result, we compared Accredible and Credly in detail. We hope to give you the groundwork to pick the right software platform for your needs.<h2>Accredible vs. Credly - a quick overview of all features { Quick overview of all features }</h2>In a hurry? Listed below are all the key features of both digital credentialing platforms – Accredible and Credly. We also compared our tool – Certifier, to give you the big picture of what it has to offer.<img src="https://res.cloudinary.com/certifier/image/upload/v1706697763/accredible_vs_credly_Certifier_blog_comparison_table_bfa1886444.svg" alt="Accredible vs. Credly comparison table with all features and pricing.">Please note: Certifier is a cost-effective alternative to Accredible and Credly. It also offers a forever-free plan, so you can see what it's all about before you commit. See <a href="https://certifier.io/features" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">more about Certifier</a>.${{ section-cta-large-blue }}<h2>01 Ease of use { 01 Ease of use }</h2>A user-friendly interface is the backbone of every software solution. No different in the case of credentials. After all, it’s a command center through which you manage the whole credentialing program. Check to see if it makes your job easier, not more complicated.<h3>Accredible</h3><a href="https://certifier.io/blog/8-alternatives-for-accredible-certificates-to-try-in-2022" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Accredible</a> is the one with many tabs and options (which is great if you love having control over every aspect of your digital credentials). But it might take a few tries and maybe a quick peek at the tutorial to issue your perfect badge.<img src="https://res.cloudinary.com/certifier/image/upload/v1706696483/accredible_vs_credly_Certifier_blog_accredible_dashboard_1e4647dd28.png" alt="Accredible easy-to-use dashboard to manage credentials.">Source: Accredible guide<a href="https://www.g2.com/products/accredible/reviews/accredible-review-7974306" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Accredible users</a> might spend some time exploring the tool and looking for particular features, but after all, Accredible is still considered intuitive with a clean and simple interface.<img src="https://res.cloudinary.com/certifier/image/upload/v1706696485/accredible_vs_credly_Certifier_blog_accredible_reviews_df0352adc1.png" alt="Accredible reviews about user-friendly interface.">The main Accredible dashboard is structured in a way most potential users should find familiar. Especially those who have recent experience with such digital credential platforms.<h3>Credly</h3>For some, the <a href="https://certifier.io/blog/10-credly-badges-alternatives-worth-considering" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Credly badge features</a> might be overwhelming since the tool offers 360-degree digital credentialing. A further complicating factor is that the tool consists of two components that at first seem to be split into separate digital tools:<ul><li>Credly Acclaim (creating, managing, and tracking digital certificates and digital badges)</li><li>Credly digital credential network to connect certificate issuers and recipients</li></ul>And to be honest, it’s clearly visible that the second purpose is the primary focus of this software.Note: Buying both tools is necessary to provide you with the full Credly digital badging platform experience.<img src="https://res.cloudinary.com/certifier/image/upload/v1734620295/accredible_vs_credly_Certifier_blog_credly_dashbord_06c353065b.png" alt="Credly ease of use to manage badges and credentials.">Source: Credly supportOverall, it has an intuitive user interface – you've got clear labels and intuitive navigation that guide you through the credentialing process. But, as with Accredible, it took us some time to find essential features, e.g., how to create your own badge design.<h3>Accredible vs. Credly - which one is easier to use?</h3>Credly and Accredible both allow you to create digital badges easily, but their dashboards require some time to get used to. The difference is that Accredible provides a demo so you can test it out before making any commitments. Credly, instead – doesn’t provide any free insight into their tool. Literally, you don’t know what you’re buying (you can see Credly dashboard only through their support center). Not fair enough.<h2>02 Customization options { 02 Customization options }</h2>Badge designer tools have no right to exist without customizable credentials. You must have a choice (at least about your credential name). You want to make sure it reflects your unique style and message, right?&nbsp;<h3>Accredible</h3>Accredible is good if you're the type who loves experimenting with every detail. You can play around with a wide range of features for customization, from the look of your badges to the specifics of data fields.<img src="https://res.cloudinary.com/certifier/image/upload/v1706696484/accredible_vs_credly_Certifier_blog_accredible_certificate_designer_2ba3b1eba7.gif" alt="Accredible certificate maker as the one with more customization options than Credly.">Source: G2Accredible offers 12 different backgrounds to start with (and just a few certificate custom templates). Not many, but you can customize them by adding text, images, icons, and ribbons. You can also upload your own design.<h3>Credly</h3>Truth needs to be told. Credly's built-in editor isn't its strongest point. It provides quite limited features but might be a good choice for those who do their job without too many frills.While it's easier to navigate, it doesn't offer the same level of depth and personalization as Accredible.<img src="https://res.cloudinary.com/certifier/image/upload/v1706696485/accredible_vs_credly_Certifier_blog_credly_design_builder_9635e78044.png" alt="Credly design builder as with more limitations than Accredible.">Source: CredlyCredly's badge creation tool still has a lot of potential to improve. No template library is provided, and only basic elements are available to create custom badge designs within the tool.<img src="https://res.cloudinary.com/certifier/image/upload/v1706696485/accredible_vs_credly_Certifier_blog_credly_reviews_ff87b05bf0.png" alt="Credly reviews about personalization and customization."><h3>Accredible vs. Credly - which one provides more customization options?</h3>Accredible gives more freedom when it comes to customizing your own designs. Credly keeps it simple with basic features. So, if you really want to get creative with your badge designs, Accredible might be the better pick here.Want to have no limitations? The Certifier credential platform is the best one to create your own badges and online certificates however you want to. And it provides hundreds of templates! Customize every credential detail. <a href="https://app.certifier.io/sign-up" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Enjoy for free</a>!<h2>03 Digital credential management { 03 Digital credential management }</h2>Digital credential management has many aspects to handle – generation, distribution, and tracking. You need a command center that's efficient and easy to navigate so that you can “steer” your credentialing program in the right direction without any unnecessary hassle.<h3>Accredible</h3>Let’s talk about what makes the Accredible platform tick. Setting custom attributes allows you to generate credentials in bulk – just by uploading the spreadsheet with recipients' details.And, for Accredible's users who want to peek behind the curtain to see how recipients interact with their digital certificates and badges, the digital credentials platform provides a complex reporting dashboard.<img src="https://res.cloudinary.com/certifier/image/upload/v1706696484/accredible_vs_credly_Certifier_blog_accredible_credential_management_9ff2bd9f1e.png" alt="Accredible analytics dashboard.">Source: Accredible Help CenterAccredible’s analytics gives you a clear picture of your credential program – from the number of credentials you've issued to how they're being used and shared. It's a handy tool for getting the full story behind your credentials (though some of the cooler insights are reserved for the premium plan).Accredible's digital credential management capabilities<ul><li>Credential issuance automation – simplifies the process of distributing credentials via email address</li><li>Customer engagement tracking – allows issuers to monitor how recipients interact with their credentials</li><li>Digital Wallet Cards – provides a mobile-friendly way for recipients to store and display their credentials</li><li>Spotlight Directory – the hub with people who got your credentials to find and verify them easily</li></ul>One-click sharing is another Accredible feature that helps you manage credentials more efficiently.<img src="https://res.cloudinary.com/certifier/image/upload/v1706696485/accredible_vs_credly_Certifier_blog_accredible_sharing_options_861f9044c1.png" alt="Accredible sharing buttons.">Source: Accredible Help CenterYour recipients can add achievements to their social media profiles via the dashboard. Thanks to that, you can boost your credential program visibility without much effort.<h3>Credly</h3>Credly platform focuses on the essentials of credential management – issuing and sharing. Its goal is to get the job done with minimal distractions.&nbsp;However, Credly seems to be more focused on building credential networks than on generating and distributing credentials. According to <a href="https://www.cuspera.com/products/credly-platform-x-13334" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Cupsera</a> data, almost 41% of users struggle with data import which is the essence of credential automation.The platform also comes with one more trick – metadata mapping, which adds more depth to the credentials. Unfortunately, this process seems to be troublesome and does not appear to work as it should as well.Credly’s digital credential management capabilities<ul><li>Credential issuance – streamlines the issuance process for digital badges and digital certificates</li><li>Social media integration – Facilitates easy sharing of credentials on social media platforms like LinkedIn, Facebook, and Twitter</li><li>Metadata mapping –&nbsp;Adds context to credentials by skills tags</li><li>Labor market insights – Provides data to connect learners with job opportunities</li><li>User profiles – Allows recipients to manage and showcase their credentials in one place</li></ul>Luckily, there is Credly’s analytics dashboard which provides users with quite detailed information about their credential program.<img src="https://res.cloudinary.com/certifier/image/upload/v1734619858/accredible_vs_credly_Certifier_blog_credly_analytics_dashboard_c9a474701f.png" alt="Credly analytics dashboard to manage credentials more easily.">Source: Credly supportCredly’s users can check real-time stats on how many badges they’ve issued and track when people accept them. It also gives insight into the traffic the badges are bringing to the website.<h3>Accredible vs. Credly - which is better for digital credential management?</h3>Based on the reviews, Accredible seems to be the better credential management solution. In this matter, Credly provides limited options or those that don't work well 100%.${{ section-cta-large-blue }}<h2>04 Integration capabilities { 04 Integration capabilities }</h2>To use the full potential of digital credential management tools, it should work seamlessly with other respective platforms that your company uses. Find out what Credly and Accredible have to offer when it comes to integration options.<h3>Accredible</h3>Accredible works well with a bunch of tools. It’s great for educational institutions – it integrates smoothly with popular Learning Management Systems (LMS). For those who need a more tailored approach, Accredible's API opens the door to custom advanced integrations.Here’s a breakdown of Accredible’s integrations<ul><li>LMS – Moodle, Canvas, LearnDash, Skilljar</li><li>WordPress and Academy theme</li><li>Zoom</li><li>Zapier</li><li>Custom Integration via API</li></ul><h3>Credly</h3>Credly's integration is focused on e-learning environments and collaborative learning platforms.Here’s a breakdown of Credly’s integrations<ul><li>LMS – Moodle, Canvas, Alpine, Bridge, and more</li><li>E-learning platforms – Learner Community, Matrix, NEO, Open edX</li><li>Analytics&nbsp;– Octopus, Watershed</li><li>Zapier</li><li>Custom Integration via API</li></ul><h3>Accredible vs. Credly - which one provides better integrations?</h3>Accredible takes the lead over Credly by offering a more diversified range of tools to be integrated with. Credly's integrations are more focused on eLearning spaces. This makes Accredible a more versatile player, especially if you're running a business that steps outside the learning box.<h2>05 Security and privacy { 05 Security and privacy }</h2>Data associated with digital credentials is sensitive, and no one wants it to leak. As such, we believe that safety precautions are extremely important to keep in mind when evaluating digital credential management platforms. How do they look in Accredible and Credly?<h3>Accredible</h3>Accredible really takes its safety game seriously for customer satisfaction. They're GDPR compliant, they provide blockchain verification, and they've got the ISO 27001 certification, so you know they're not messing around.For added security, they store all their data in a SOC 2-certified data center. And when it comes to who gets access to what, they're pretty strict. They use a role-based access system, so only the right people can get the data they need for their job.As they say, they're constantly on the lookout for any security weak spots with frequent automated tests. And they don't just check everything themselves – they also get external experts to audit their systems every year.<h3>Credly</h3>What about Credly? Much like Accredible, it also raises the bar in the security department. They've got the ISO 27001 certification as well, which is pretty much the gold standard in information security.On the privacy front, Credly is GDPR compliant. They also regularly run penetration tests and vulnerability scans (at least, we believe so).<h3>Accredible vs. Credly - which one is safer?</h3>Between Accredible and Credly safety, it's a tight race. Both digital credentialing platforms cover a variety of features in high security. So, we believe that they are equally committed to keeping your credentials safe and sound.<h2>Accredible and Credly pricing plans { Accredible and Credly pricing plans }</h2>Both tools don't provide much information about their prices. You have to contact their sales team to get to know what the exact numbers look like (but they are both rather expensive options).<h3>Accredible pricing</h3>Accredible is at least more transparent about its plan details and the pricing starting point. The price for the basic plan starts at $996 per year. It means that the tool for 250 unique recipients will cost you $83 per month. For customizable plan costs, you have to talk to sales.Note: The Accredible’s basic plan doesn’t cover such options as advanced analytics, integrations, and branding.<img src="https://res.cloudinary.com/certifier/image/upload/v1706696484/accredible_vs_credly_Certifier_blog_accredible_pricing_67b3b7f6ee.png" alt="Accredible pricing as more transparent than Credly pricing.">Source: Accredible<h3>Credly pricing</h3>Credly’s pricing is so shrouded in mystery that we had to write a dedicated article on it. You can check it out here – get to know more about <a href="https://certifier.io/blog/credly-pricing-is-credly-worth-it-in-2022" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">how much Credly credential costs</a>. Spoiler: Credly's cheapest enterprise plan costs more than twice as much as Accredible.<h2>Final decision { Conclusion }</h2>We don’t choose a badge provider for you, but at least we can make your choice slightly easier.<ul><li>Accredible has a little edge with its demo option, while Credly lacks a free trial, making both user-friendly but with a learning curve.</li><li>Accredible offers greater customization freedom, whereas Credly's simpler approach.</li><li>Accredible provides a comprehensive platform with management features like bulk generation and detailed analytics, while Credly focuses more on credential networks.</li><li>Accredible leads with diverse integrations across various respective platforms, while Credly's integration platforms are primarily e-learning-focused.</li><li>Both platforms are on par with privacy and offer high-security standards.</li></ul><h3>What if there's a better choice?</h3>If any of these solution providers fit your needs, there is one that makes this whole magic – Certifier. It’s Credly and Accredible alternative that is much more affordable and much more user-friendly. <a href="https://app.certifier.io/sign-up" rel="noopener noreferrer" target="_blank">Start for free</a> to experience how Certifier wins over these tools. You can create, generate, distribute, and track from a single dashboard.

Get the lowdown on these two digital credential platforms. Who will come out on top of your needs? Let's find out. Spoiler: They're both breaking the bank with the pricing.

Cover photo to the expert analysis of Accredible vs Credly tools.

large_Accredible vs. Credly_Certifier blog_cover photo

medium_Accredible vs. Credly_Certifier blog_cover photo

small_Accredible vs. Credly_Certifier blog_cover photo

thumbnail_Accredible vs. Credly_Certifier blog_cover photo

Accredible vs. Credly_Certifier blog_cover photo

Get the lowdown on Accredible vs. Credly digital credential platforms. Who will come out on top of your needs? Find out what they have to offer.

The Battle: Accredible vs. Credly | Certifier

With 7+ years in digital marketing and SEO, Aksen has produced marketing projects for global brands (Google For Startups, Microsoft), retail companies (Żabka Group, Carrefour Foundation), B2B SaaS startups (Roomzilla, CallPage) and universities (Merito Universities Group, Lazarski University). Today, as the Head of Marketing at Certifier, he connects product innovation with the people who need it most, ensuring digital credentialing is positioned as a real solution rather than a buzzword.Aksen leads global campaigns, lead generation, and market expansion—initiatives that put Certifier on the map and keep it growing. His focus is simple: help training providers, educators, and organizations worldwide understand Certifier’s value and trust it.

Aksen Semak

aksen-semak

Aksen leads marketing at Certifier, bringing 7+ years of experience with global brands to position digital credentialing as a trusted solution for training providers and educational institutions.

Check out the best alternative to Credly and Accredible – try out Certifier.

small_completion_yellow.png

thumbnail_completion_yellow.png

completion_yellow.png

blog_article_G2_badges.svg

Create & Send Certificates

The Battle: Accredible vs. Credly

Tired of complicated credential management? It doesn’t have to be that way! We welcome you to our curated list of the top digital credential management software solutions that can transform your credentialing process in 2025. Explore our top picks and learn how the right software can make credential management effortless.

Digital credential management software is the answer to your certification woes. Who says managing credentials has to be hard? Here’s the toolbox filled to the brim with top tools in 2025.

14 Top Digital Credential Management Software for 2025 | Certifier

The Toolbox: 14 Top Digital Credential Management Software in 2025

Unlock the power of automation and see how quickly you can create personalized certificates in 2025. Compare manual vs automated certification workflow. And see how Certifier will help you set up a batch of personalized certificates in minutes!

Unlock the power of automation and see how quickly you can create personalized certificates without much work on your side. All in this 2025 guide.

How To Make Automated Personalized Certificates in 2025 | Certifier

How to Make Automated Personalized Certificates: A 2025 Guide

Looking for a new way to complete training programs and reward participants for their achievements? If so, meet our new workshop certificate templates for your 2025 workshops. You can use them as they are or customize them so each design looks professional and captures the essence of accomplishment.

Inspire yourself with these workshop certificate templates, which you can download and edit. Professional workshop designs at your fingertips.

15 Workshop Certificate Templates to Download in 2025 | Certifier

15 Workshop Certificate Templates to Download in 2025

You've crafted a GREAT course, complete with engaging videos and comprehensive learning materials. Sign-ups are impressive, signaling a promising start.Yet, there's a catch: only 40% of your students are crossing the finish line.And this gap between enrollment and completion is a puzzle you need to solve.Today, we'll show you how to take your training participants to the other side of your course.Spoiler: some of these practices you can implement straight away!<h2>Understanding the Learner's Churn { Understanding the Learner’s Churn }</h2>Before we start talking about HOW to make people complete your training sessions, let's talk about WHY we even had to write this article in the first place.Signing up for a training session is easy. Starting the learning process is not the hardest either. But what's challenging here is the actual knowledge acquisition during continuous learning, and finishing the course. To encourage it, you should get a sense of WHERE it's coming from.<h3>FOMO: Why they click 'Sign up'</h3>Why do so many people jump into your course but don't finish? It's often FOMO – the Fear of Missing Out. They see everyone else signing up and think, "I've got to be part of this!". Or, they don't know that yet, but either way, they don't want to miss the boat.Signing up because of a trend doesn't always mean they're really into it – it's like buying a gym membership and never going.<h3>The "Oh, I forgot" factor</h3>Sometimes, you need a little reminder to do something? It's the same with your students. They sign up all excited, but then life gets busy.That's normal.Without a little nudge from you, like a friendly reminder or a "Hey, we miss you in class!" message, they might just forget to come back. Or postpone it. Forever.<h3>The "This is tough!" moment</h3>Have you ever started something and then hit a wall? Your students have been there and done that, too. They're all fired up at the start, but then they hit a tough spot and think, "I can't do this." They might not tell you, but they're struggling. They get stuck on a particular episode, lesson, presentation, or exam. And oftentimes... they simply don't go back.<h3>When motivation takes a break</h3>As they say, the best things in life are free. There's a plethora of free classroom activities and training content available. But sometimes, when we don't pay for a course, we don't value it as much.It's like those free apps on your phone you never open.Your students might need more than just free lessons to keep going. They need a reason, something that makes them think, "I've got to finish this!". Read on to find out what could give them that reason.<h2>How to make students more engaged so they finish your course? { How to make students more engaged? }</h2>${{ section-yellow-start }}👉🏼 Understanding the average online course completion rate is crucial as you work to make your online courses more engaging. Typically, completion rates for online courses sit around 10-15%, a figure that highlights the challenges learners face with self-directed study. These challenges include limited time, waning motivation, and a lack of engaging, interactive content that aids comprehension and retention.${{ section-yellow-end }}<img src="https://res.cloudinary.com/certifier/image/upload/v1706528839/how_to_make_students_more_engaged_Certifier_blog_students_002c8b1293.png" alt="A boy who is encouraging the students to participate again.">Here’s the list of reengagement strategies for students that you can easily implement.<h3>Issue certificates to encourage participation and completion of your training session</h3>If you'd look at online courses as a cake, the certificate would be a cherry on top. It's not just a piece of paper or a PDF – it's a prize, a tangible reward for all the hard work and dedication.Having a certificate as a goal gives your course an edge.Certificates also add a layer of seriousness to your course. Students often prioritize courses that offer certificates because they need them for their professional development or personal milestones.This focus on certification keeps students engaged and committed to completing the course.The certificate sounds noble. Noble often sounds complicated. It doesn't have to be the case with certificates, though!With tools like <a href="https://certifier.io" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Certifier</a>, you can easily design and distribute certificates, even for a larger group or many small groups. Training participants can receive recognition for their hard work, enhancing their personal experience with your course.${{ section-yellow-start }}👋 Don’t know how to start? See the guide on how to create course and <a href="https://certifier.io/blog/certificates-for-online-school-students" rel="noopener noreferrer" target="_blank">school certificate for students</a> to make the process smooth and simple.${{ section-yellow-end }}<img src="https://res.cloudinary.com/certifier/image/upload/v1706528840/how_to_make_students_more_engaged_Certifier_blog_certificate_of_training_dacaa9c695.png" alt="The example of designing a certificate template within the Certifier dashboard.">${{ button-blue-start }} <a href="https://certifier.io/blog/course-certificate-templates" rel="noopener noreferrer" target="_blank">Get more free course completion certificate templates →</a> ${{ button-blue-end }}Through certificates, you're acknowledging the efforts of your students – but also elevating the perceived value of your training sessions and boosting their success. And with easy ways of generating certificates, you have very few excuses not to try.${{ section-cta-large-yellow }}<h3>Implement gamification to get your students engaged for real</h3>Just like your training participants needed that initial push to sign up, they need ongoing nudges to keep moving forward in the course.Active <a href="https://certifier.io/blog/gamification-in-education-improves-learning-for-these-5-reasons-tips-and-tools" rel="noopener noreferrer" target="_blank">gamification</a> is a fantastic way to do this.It turns <a href="https://certifier.io/blog/virtual-learning" rel="noopener noreferrer" target="_blank">virtual learning</a> into a more interactive and enjoyable experience to improve student engagement.Look at Duolingo. Although it's not a traditional course, it brilliantly uses progress bars and notifications. Notifications serve as regular reminders and motivators, keeping the course on the student's radar.<img src="https://res.cloudinary.com/certifier/image/upload/v1706528839/how_to_make_students_more_engaged_Certifier_blog_duolingo_fb57ccbdf1.png" alt="Duolingo as an example of gamification in the course.">These elements add a game-like feel to the learning process to continuously encourage users to return and continue their lessons. There's a sense of achievement, progress, and... fear of missing out.Square one to FOMO again!Incorporating gamification into your course can range from simple tactics like progress bars and <a href="https://certifier.io/blog/top-ideas-for-recognition-badges" rel="noopener noreferrer" target="_blank">student achievement badges</a> for new skills to more complex systems involving competitive activities and leaderboards.The key is to make the learning process fun and engaging, giving students a reason to carry on.<h3>Offer personalized feedback and support for training participants</h3>When training participants hit a roadblock, you must identify and address it promptly.The sooner you do it, the better, as there might be more learners struggling with the exact same thing.Personalized feedback and support can make a world of difference in keeping students engaged and on track. This approach shows that you're not just delivering content; you're also invested in their learning journey.Personalized feedback helps students understand where they stand and what they need to improve. This can be technical guidance on how to access presentations or join the classroom, but it can also be another nudge towards their personal education plan. This kind of support can be a game-changer, especially when students feel stuck or overwhelmed.Here are some effective feedback and support options you can implement:${{ list-item-checkmark-blue-start }}Webinars – host regular sessions to discuss common challenges and solutions${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Knowledge base – create a resource center with articles, case studies, and FAQs${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Peer-to-peer learning – encourage students to form study groups for mutual support${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Live chat support – offer real-time assistance to address immediate concerns and retain information from the very start${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Email sequences – send personalized tips and encouragement based on course progress${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Interactive Q&amp;A sessions – allow students to ask questions and get instant feedback${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}One-on-one coaching – provide individual attention to those who need extra help${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Progress tracking tools – help students assess their own learning and identify areas for improvement${{ list-item-checkmark-blue-end }}<h3>Implement cohort-based programs for community and support</h3>In a cohort, peers learn from and with each other, sharing insights and experiences. Instead of just listening to a trainer or watching a video with a lesson on it, students communicate.<img src="https://res.cloudinary.com/certifier/image/upload/v1706528839/how_to_make_students_more_engaged_Certifier_blog_community_44ad2df7ec.png" alt="Building a community around the course.">A group of students, all diving into your course together, week by week.They're not just watching videos and reading notes; they're part of a team.They discuss, they share, and they help each other out.It's like having a mini classroom online.In these cohorts, everyone's learning from each other, not just from the teacher. It's a whole new level of getting into the subject.Why does it matter for the overall training and teaching? Students feel that they belong to the group and need to do something as a group. Hence, they have not only motivation but a sense of responsibility and accountability assigned to them.They want to be a part of the group's engagement, fun, training – and, in the end, its success.<h3>Provide exclusive access to additional resources post-completion</h3>Think your course ends with the final slide? Think again!Offering exclusive materials after completion can be exactly what your learners need, even if it doesn't sound like it.<img src="https://res.cloudinary.com/certifier/image/upload/v1706528839/how_to_make_students_more_engaged_Certifier_blog_post_completion_819b4d0548.png" alt="Download more learning materials as a CTA to engage the students again.">It's about keeping the excitement alive even after the game over screen. When students know there's more to gain after finishing, they're more driven to get there. It's the thrill of unlocking a bonus level!Here are some meaningful extras you could offer:${{ list-item-plus-green-start }}Advanced modules for deep-divers to evaluate their skills.${{ list-item-plus-green-end }}${{ list-item-plus-green-start }}Access to a special job board, connecting qualified grads with top opportunities.${{ list-item-plus-green-end }}${{ list-item-plus-green-start }}Exclusive webinars with industry experts.${{ list-item-plus-green-end }}${{ list-item-plus-green-start }}A community forum for interested graduates to network and share experiences.${{ list-item-plus-green-end }}It turns the end of your course into a new beginning, keeping the learning journey exciting and ongoing.<h2 class="ql-align-justify">Shortcut: 5 steps to boost online course completion rates { Shortcut to boost online course completion rates }</h2>The journey from enrollment to online course completion doesn't have to be fraught with drop-offs and disengagement. By implementing the strategies discussed – certification, gamification, personalized support, cohort-based learning, and post-completion resources – you equip your students not just to start, but to successfully finish their learning journey.${{ section-blue-start }}Here's a quick recap of the most impactful reengagement strategies for students:${{ list-item-checkmark-blue-start }}Certification: Providing a tangible reward like a certificate can significantly enhance the attractiveness and perceived value of your course, driving online course completion rates.${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Gamification: Introducing elements like progress bars, achievement badges, and leaderboards makes learning fun and addictive, keeping students consistently engaged.${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Personalized support: Regular and relevant communication through feedback, webinars, and one-on-one coaching shows students that you're invested in their success, helping them overcome obstacles.${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Cohort-based learning: Creating a community where learners interact and support each other builds a sense of belonging and accountability, increasing engagement and completion.${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Exclusive resources: Offering additional content after the course ends keeps the learning momentum going, providing an extra incentive for students to reach the finish line.${{ list-item-checkmark-blue-end }}${{ section-blue-end }}<h3>Bonus tip: Keep evolving your reengagement strategies for students</h3>Always be on the lookout for new and innovative ways to engage and support your learners. Technology and student expectations evolve, and so should your course delivery and engagement methods. By staying adaptive and responsive to feedback, you can continue to improve your course's effectiveness and online course completion rates.<h2>Finish line with engaged student { Conclusion }</h2>There are no perfect courses, teachers, instructors, modules, ideas, groups, or report options.And there's no correct answer to what to do exactly to improve each personal experience and engage students.Understanding student engagement comes with constant communication – and giving them room for improvement during your training. Recognize their needs, deliver bespoke experience and watch these completion rates hitting 100%. Good luck!As you strive to boost engagement and improve completion rates, remember the value of a well-earned certificate. With Certifier, you can easily design and edit course certificates online, adding that extra layer of personalization and achievement to your course offerings. <a href="https://app.certifier.io/sign-up" rel="noopener noreferrer" target="_blank">Sign up for free</a>.

Are you looking for ways to keep your students hooked until the very end of your course? We have some actionable tips to transform your learning environment into an irresistible engagement hub.

Need more help? Getting students reengaged is tough, so here are the most popular questions that may clear your doubts.

FAQ: Reengagement strategies for students

How to Re-Engage Students Who Don't Complete My Course

large_How to Re-Engage Students Who Don't Complete My Course.png

medium_How to Re-Engage Students Who Don't Complete My Course.png

small_How to Re-Engage Students Who Don't Complete My Course.png

thumbnail_How to Re-Engage Students Who Don't Complete My Course.png

How to Re-Engage Students Who Don't Complete My Course.png

How to make students more engaged until the very end of your course? Here's the list of reengagement strategies for students to help you.

How to Re-Engage Students Who Don't Complete My Course | Certifier

Sergey is a tech entrepreneur based in Kraków, Poland, recognized by Forbes 30 Under 30 Europe (2019, for CallPage) and Forbes 30 Under 30 Poland (2023, for Certifier). He co-founded CallPage, a VC-backed B2B SaaS that raised $4.5M and was later acquired by SaaS Labs in 2021, where he led marketing, growth, and lead acquisition.In 2020, Sergey launched Certifier, a platform building digital credential infrastructure through APIs and tools for issuing, managing, and verifying certificates, diplomas, and badges. Today, Certifier serves more than 2,000 business and institutional clients worldwide, and Sergey is a frequent public voice on digital certification, identity, and the future of credentialing.

Sergey Butko

sergey-butko.png

Sergey is CEO and Co-Founder of Certifier, a Forbes 30 Under 30 honoree building digital credential infrastructure for 2,000+ organizations worldwide and shaping the future of credentialing.

Engage your students with Certifier and create free completion certificates

small_completion_blue.png

thumbnail_completion_blue.png

completion_blue.png

Have you ever wished there was an easier way to issue certificates? Have you ever been afraid that someone could try to copy or fake the certificates you issue?If that's your case, creating a QR code certificate can be an excellent method to secure your documents and give recipients the assurance that their certificate is valid and legitimate. This is only one of the benefits, though.In this blog post, we'll look at why QR code verification can be a game-changer for your business, what information should be included on your certificate, and how to create QR code for certificate verification in just a few simple steps.<h2>What is a QR code on certificate? { What is a certificate QR code? }</h2>A certificate QR code is a special type of barcode that can be attached to a certificate or diploma. When scanned, it will provide access to additional information related to the document, such as the issuer, date of issue, and other validation data.<h2>What is the purpose of QR code on certificate? { Benefits of a certificate CR code }</h2>Among the real gem benefits of QR code verification are as follows:${{ list-item-plus-green-start }}Document security and authentication for certificates – with a unique QR code on certificates, you can easily ensure that the documents have not been modified. It also helps you verify the authenticity of each certificate in a matter of seconds.${{ list-item-plus-green-end }}${{ list-item-plus-green-start }}Easy generation – with a QR code generator like <a href="https://certifier.io/" rel="noopener noreferrer" target="_blank">Certifier</a>, unique QR codes can be created in minutes.${{ list-item-plus-green-end }}${{ list-item-plus-green-start }}Improved customer satisfaction – scanning the QR codes provides customers with extra assurance that their certificates are genuine and valid.${{ list-item-plus-green-end }}<img src="https://res.cloudinary.com/certifier/image/upload/v1678986017/how_to_create_a_certificate_with_a_QR_code_Certifier_blog_qr_code_certificates_benefits_b2245d0586.png" alt="People who are scanning the QR code to see the certificate."><h2>How to create a certificate with a QR code? { How to create a QR code certificate? }</h2>Here is the step-by-step guide with the quickest and easiest way on how to put QR code in certificate. Check it out and see how simple it is!${{ section-blue-start }}How to create a QR code for certificate?${{ list-item-checkmark-blue-start }}Step 01: Generate the certificate${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Step 02: Create the unique QR code${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Step 03: Test the QR code verification${{ list-item-checkmark-blue-end }}${{ section-blue-end }}<h3>Step 01: Generate the certificate</h3>Here comes the design part, where you create the certificate itself. To make sure that your certificates look professional and stylish, use a quality certificate design program to do so. Best if it's an integrated design tool with QR code generator capabilities. Thanks to that, you don't need to use an external code generator tool (and it's also a much safer option!). The answer? Certifier certificate maker.${{ section-cta-large-yellow }}Certifier provides an easy-to-use and intuitive drag-and-drop editor that lets you create beautiful certificates in no time! Select a certificate template and see <a href="https://certifier.io/blog/8-steps-to-effective-certificate-design" rel="noopener noreferrer" target="_blank">how to design a certificate</a> with a unique QR code already attached.<img src="https://res.cloudinary.com/certifier/image/upload/v1737459308/certificate_QR_code_Certifier_blog_certificate_editor_with_built_in_QR_code_generating_4ef2926d08.png" alt="The design interface of a qr code generator displays a certificate with customizable text and options to include a unique QR code.">${{ section-blue-start }}👉🏼 Do you want to get to know more about how to create certificates in Certifier? It's pretty easy, check it out: <a href="https://certifier.io/blog/how-to-create-custom-certificates-tips-and-tricks" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(0, 102, 204);">How to Create Custom Certificates – Tips and Tricks</a>.${{ section-blue-end }}<h3>Step 02: Create the unique QR code</h3>Your certificate should include a visible and scannable QR code (for printed and digital versions). Use the QR code generator found in the left-hand panel. Here are your two options:${{ list-item-checkmark-yellow-start }}Option 01: Verification Page QR Code (Recommended). This option links each unique QR code to a digital wallet version of the certificate.${{ list-item-checkmark-yellow-end }}<img src="https://res.cloudinary.com/certifier/image/upload/v1737459463/certificate_QR_code_Certifier_blog_creating_QR_code_via_Certifier_dashboard_0b4c16b15b.png" alt="A certificate template with a prominent QR code for scanning the QR code to verify credentials and validate authenticity.">${{ section-yellow-start }}Here are the pros of the Verification Page QR code solution:${{ list-item-plus-green-start }}One-click verification: Instant, multi-language authentication.${{ list-item-plus-green-end }}${{ list-item-plus-green-start }}Social media sharing &amp; PDF downloads: Enhances brand visibility and allows effortless saving and printing.${{ list-item-plus-green-end }}${{ list-item-plus-green-start }}Issuer’s online links &amp; expiration preview: Direct access to your website and continuous access to the digital certificate.${{ list-item-plus-green-end }}${{ section-yellow-end }}${{ list-item-checkmark-yellow-start }}Option 02: Custom URL QR Code. Generates a unique QR code that redirects to a specific URL, such as a website or landing page. Simply select this option and input your URL.${{ list-item-checkmark-yellow-end }}<img src="https://res.cloudinary.com/certifier/image/upload/v1737459632/how_to_create_a_certificate_with_qr_code_Certifier_blog_custom_url_c803a334c9.png" alt="The interface of a qr code generator showing options for QR code verification, with a custom URL field to create a unique QR code for certificates.">${{ section-yellow-start }}⚠️ Please note: The Custom URL option is less ideal than the Verification Page. It risks becoming unscannable due to domain or server issues, potentially disrupting the recipient's experience.${{ section-yellow-end }}To activate, select the chosen option. Then, use the guidelines to place the unique QR code wherever you want. You can also change its color, size, and background color.<img src="https://res.cloudinary.com/certifier/image/upload/v1737459783/image6_52df644f55.png" alt="A zoomed-in QR code on a certificate and the process of changing its color, background and place."><h3>Step 03: Test the QR code verification</h3>After designing your certificate and adding the QR code, review the document to ensure accuracy, including the QR code's functionality. If you’re using a <a href="https://certifier.io/blog/how-to-create-and-issue-certificates-in-bulk-using-certifier" rel="noopener noreferrer" target="_blank">certificate generator</a> to create multiple certificates at once, each one will automatically contain a unique QR code.Simply scan the code with your phone to test it – a successful scan will display a yellow notification and redirect to Google, which should be replaced with your specific link.<img src="https://res.cloudinary.com/certifier/image/upload/v1737459782/file_file_b7ea8df6bd.png" alt="Scanning QR code on the certifiacte via the smartphone.">See how to verify a document by QR code in detail with this video:<iframe class="ql-video" frameborder="0" allowfullscreen="true" src="https://www.youtube.com/embed/OiqzsNhdh2E?showinfo=0"></iframe><h2>Features of certificate QR codes { Certificate QR codes features }</h2>The modern QR code verification system is more than just a scannable image. It offers secure storage, easy accessibility, and customization options, making the experience seamless for both issuers and recipients.${{ section-blue-start }}🔐 Is a QR code proof of authenticity? Yes, a unique QR code on a certificate can serve as proof of authenticity by linking to a digital verification page that confirms the certificate's legitimacy.${{ section-blue-end }}<h3>Secure storage and verification</h3>The most important feature that you should look for in a certificate QR code generator is secure storage and QR code verification. This ensures that the codes are stored safely and securely while also allowing you to verify the authenticity of the certificates issued easily. Since they act as digital proof, each security measure is crucial here.Many open source have either very low-security protocols or no security at all, making them vulnerable to tampering. Choose a secure platform for generating and storing your certificate QR codes – unless you want to deal with potential security breaches and {{follow-start-url=https://www.forbes.com/sites/davidarmano/2022/02/16/the-future-of-fraud-how-digital-dependency-creates-infinite-opportunity-for-scammers/ follow-end-url}}forgeries{{follow-end-url-tag}}!<h3>Easy accessibility and sharing</h3>On the other hand, you should also make sure that the platform you choose is easy to use and provides a convenient way for your customers to access their QR code-based certificates. You, as an issuer, should also have access to edit and download certificates in case of issues.Your recipients should also have an option to share certificates with others securely. Certifier is a great example of <a href="https://certifier.io/blog/add-certifications-to-linkedin" rel="noopener noreferrer" target="_blank">how to add certifications on LinkedIn</a> without much effort on the recipient’s side. It’s the way to encourage recipients to spread the word about your course or training!<h3>Customization options for design and layout</h3>When you think of a single QR code, you probably think of a black-and-white pattern. While this is true, many platforms now offer customization options for the design and layout of your QR code.This means that instead of having to create electronic certificates from scratch every time, you can customize an existing template or design, saving you time and effort in the long run.Your QR code can be personalized with your own text, logos, images, and even colors. Branding it with your company’s colors and logo is a way to go if you want to {{follow-start-url=https://www.forbes.com/sites/forbescoachescouncil/2021/09/14/15-go-to-tactics-to-expand-brand-awareness/ follow-end-url}}increase brand awareness{{follow-end-url-tag}}. These customization options also mean that you can create certificates for different purposes.<h3>Validity checks and resubmission requirements</h3>QR codes play a role in authentication and validation when it comes to certificates. Allowing you to check the validity of your certificates easily helps prevent fraud, as well as ensuring that all of the information included in the certificate is accurate.Your certificates, in default, should come with a validity check and the option to resubmit them in case of any issues. This ensures that your audience is provided with valid certificates and can help you maintain a good reputation for your <a href="https://certifier.io/blog/certificates-as-a-marketing-tool-for-small-businesses-how-to-use-them" rel="noopener noreferrer" target="_blank">business</a>.<h3>Database integration for automation</h3>You might also want your platform to be able to integrate with other databases for automation. This allows you to quickly import certificates from existing databases so that you don't need to enter the information every time. While it's not something that's a must-have for most businesses, it can be helpful if you need to manage a large number of certificates.<h2>Digital certificate QR code over traditional certificates { QR code over traditional certificates }</h2>The traditional method of certificate issuance has been tried and true, but as technology advances, so do the expectations.<h3>Speed, efficiency, and cost-effectiveness in verifying credentials</h3>Let's assume that you have to issue 300 certificates to a group of students. If you are using traditional certificates, it might take you long hours (or weeks) to create and send them all out.Using a QR code, however, takes this time-consuming process down to minutes. You can quickly generate and attach the QR code to each certificate with just a few clicks. There's no need for manual distribution or verification, as the QR code can be used to provide immediate validation of the credentials via scanning the QR code.<h3>Increased security through data encryption</h3>No more worrying about the security of your certificates or diplomas. With a QR code, you can encode private information such as the date of issue and issuer name into the code, which can't be accessed without scanning it first.It goes another way, too. A QR code can be used to validate the authenticity of a certificate. When it comes to physical documents, it isn’t easy to tell if they are valid or not, but with a QR code, it’s possible to verify credentials in just seconds.<h3>Improved accessibility for all certificate holders</h3>Whereas traditional certificates are often difficult to access, a QR code offers an easy solution. It can be scanned by anyone with a mobile device and quickly provide the required information about the document to all interested parties.<h3>Easier to track and manage with digital documentation</h3>In this day and age, having digital records of everything is no longer optional. Add a unique QR code to your certificate or diploma, and you will end up creating an easy-to-track and manage digital documentation system that can be accessed from anywhere with internet access.<h3>Reduced risk of fraudulent activity</h3>Someone completed a certificate course, but the results are in doubt because it's difficult to verify if they are valid or not. With a QR code, you can reduce {{follow-start-url=https://www.collinsdictionary.com/dictionary/english/fraudulent-activity follow-end-url}}the risk of fraudulent activity{{follow-end-url-tag}} and protect your business from any potential issues caused by fake certificates. And, since it impacts your reputation too, you simply cannot afford not to do it.<h2>QR code verification: Use cases { Where to use QR codes? }</h2>There are a few industries where certificate QR codes are especially useful. Here are a few examples:${{ list-item-checkmark-blue-start }}Education: Certificates issued to students, teachers, and other professionals in education can use QR codes to ensure the authenticity of certificates: their diplomas, degrees, accreditations, etc. For example, if you run IT consultancy like <a href="https://www.computersinthecity.co.uk/" rel="noopener noreferrer" target="_blank">Computers in the City</a>, you might want to consider requiring certificates with QR codes from your potential employees.${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Banking: <a href="https://www.sofi.com/banking/" rel="noopener noreferrer" target="_blank">Banks</a> and financial institutions can use QR codes to send banking information, such as deposit certificates securely.${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Healthcare: Medical facilities, hospitals, and health authority companies can use QR codes to quickly provide access to medical records and health information (e.g., vaccination details, COVID-19 vaccine dose, and recovery certificate, just to name the recent examples).${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Online retailers: Online retailers often need to include delivery confirmations or identity verifications with orders. QR codes can make this process easier for both customers and businesses.${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Government: Governments around the world rely on certificates as a means of identification for citizens. Using QR codes on certificates makes it easier for governments to share official documents securely.${{ list-item-checkmark-blue-end }}However, all professional services and businesses can benefit from the use of certificate QR codes.<h2>Built-in QR code generator { Conclusion }</h2>QR codes on certificates can certainly be beneficial for everyone involved: from customers to businesses.With Certifier that comes with a built-in QR code generator, it's made way easier. We have all the features you need to quickly, securely, and easily create unique QR codes on your certificates.<a href="https://app.certifier.io/sign-up" rel="noopener noreferrer" target="_blank">Create a free account</a> and combine certificate maker with a QR code generator.

See the power of QR code verification for certificates and their benefit to your business. Get to know how to create a certificate with a QR code in 2025 with Certifier in a few minutes (literally!) that is unique, secure, and automated.

See the power of QR code verification on certificates and their benefit to your business. Get to know how to create a certificate with a QR code with Certifier in 2025.

How to Create a Certificate with a QR Code in 2025? | Certifier - Built-in QR Code Generator

How to Create QR Code for Certificate in 2025?

Certification is a process. And a process to be effective needs tweaks (if you want to stay on top!).So, the digital certificates are going out, and you're getting good results. But there's always that niggling feeling that things could be better, right?Here are some tricks, tips, and what you can do to improve as a certification body. Take 7 quick lessons in certification from the certificate authorities.<h2>#1 Don't be minimalist with certificate designs { #1 Don't be minimalist with certificate designs }</h2>“Less is more”. Not in this case.Just like a gourmet dish at a fancy restaurant is crafted with a blend of flavors and textures, custom certificates should also showcase fine details, artistic design, and professionalism.Think complex backgrounds, badges, digital signatures, social media links, logos, and QR codes (increase the level of security) – they all work.Look at this comparison. If you want to look more professional, don’t be afraid of such certificate elements. Well organized, don’t sacrifice readability. A certificate should appear as valuable and effort-filled as the course or program it represents.<img src="https://res.cloudinary.com/certifier/image/upload/v1706525866/insights_certificate_issuers_Certifier_blog_certificate_design_a2c3e543bf.svg" alt="Top players certificate design tips.">Remember about the balance, though.Too much design can actually be distracting from the message the certificate is trying to convey. Keep it creative enough to draw attention, yet simple and easy to read.Tip! Put subtle graphics and patterns instead of photos for the background so they don't steal the show from the content.<h2>#2 Make every touchpoint personal and polished { #2 Make every touchpoint personal and polished }</h2>When you hand out a certificate, make it feel like a celebration.And don't be fooled into thinking that if you deliver them online (what you probably do), it's unnecessary to consider the experience of HOW they're delivered.Don't send mail like this:<img src="https://res.cloudinary.com/certifier/image/upload/v1706525864/insights_certificate_issuers_Certifier_blog_make_every_touchpoint_polished_2f66f67e0a.svg" alt="The example how to not send emails with certificates.">Instead, use branded emails and digital wallets.And we don’t mean just putting the recipient’s name on it. Use <a href="https://certifier.io/features/branding-certificates-and-badges" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Certifier's branding features</a> to tailor the email template to your brand.<img src="https://res.cloudinary.com/certifier/image/upload/v1706525865/insights_certificate_issuers_Certifier_blog_branded_email_template_3c04491f2d.svg" alt="Certificate email template that you can customize on Certifier.">For the digital wallet where certificates are stored, focus on a user-friendly, clean interface (Certifier users, you don’t have to worry about it). It’s the space to view, download, or share achievements – you want your recipients to feel proud and excited every time they go there.<img src="https://res.cloudinary.com/certifier/image/upload/v1706525864/insights_certificate_issuers_Certifier_blog_digital_wallet_5adb2fbe22.svg" alt="The recipient's wallet to give full certification experience.">In short, every interaction, from the initial email to the <a href="https://certifier.io/features/digital-credentials-wallet" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">digital wallet</a>, needs to be polished.Top certificate issuers know that every digital interaction with recipients has an impact on their overall experience with the course. Take advantage of it as well.<h2>#3 Push for social media sharing to expand reach { #3 Push for social media sharing to expand reach }</h2>It is common for certificate issuers to turn their certificates into mini ads for their courses and webinars. How?They make it super easy to share their credentials further, e.g., via social media buttons included in the recipient’s dashboard.It's a win-win. Your recipients have a chance to brag (who doesn't like that?), and your program gets some spotlight.<img src="https://res.cloudinary.com/certifier/image/upload/v1706525867/insights_certificate_issuers_Certifier_blog_social_media_d63f93f868.svg" alt="How certificates sharing on social media helps to give your course some spotlight.">What do big certification issuers do to encourage social sharing?<ul><li>Put calls-to-action in context and messages</li><li>Take care of a visually appealing certificate design</li><li>Update OG images, titles, and descriptions</li></ul>Our users also say that social media sharing helps them build a stronger community around their certification process. When the recipients share their achievements online, they start talking with others who've been through the same process. They swap stories, tips, and advice. It's a great way for them to get to know each other and build a network.The buzz your certificates generate multiplies your brand’s reach for free.<h2>#4 Resend certificates to reconnect with recipients { #4 Resend certificates to reconnect with recipients }</h2>Some recipients might miss your email the first time around.Our 2023 stats say that 23% of recipients don’t interact with their certificates, and 9% don’t open the email at all.<img src="https://res.cloudinary.com/certifier/image/upload/v1706525864/insights_certificate_issuers_Certifier_blog_certificate_stats_c88102dfc1.svg" alt="Certification stats for certificate issuers in 2024.">Give it another shot and resend those certificates to stubborn Internet users. It's a simple move that can really boost your engagement rates even by 30%!In Certifier, you can resend certificates literally with a few simple clicks.<img src="https://res.cloudinary.com/certifier/image/upload/v1734694170/insights_certificate_issuers_Certifier_blog_resending_certificates_tutorial_c6e474e66a.png" alt="Choosing filters to send emails again to those who hasn't opened the email yet."><ul><li>Go to the Credentials tab and then to Filters</li><li>Choose Credential Engagement, select operator “is not,” and select value – “Opened”</li><li>Apply filters to see all the certificates that have not been opened yet</li><li>Select them and hit the “Resend Email” button</li></ul><h2>#5 Play with different types of certificates { #5 Play with different types of certificates }</h2>Many issuers often fall into the trap of a one-track approach. So, they issue a single type of document for everything – a comprehensive program, a short course, and a webinar.&nbsp;This approach, while straightforward, misses out on the opportunity to truly engage and motivate recipients.Let's contrast this with what top-tier issuers are doing.<img src="https://res.cloudinary.com/certifier/image/upload/v1706525867/insights_certificate_issuers_Certifier_blog_types_of_credentials_a16dbd2331.svg" alt="Types of credentials used by the most popular certificate issuers.">A credential issuer who has been issuing certificates for a while knows the value of credential diversification.<ul><li>For their flagship programs or main courses, they issue high-quality, detailed certificates that reflect the significance of these achievements</li><li>For shorter or free formats, like a quick online seminar or an introductory course, they opt for simpler participation confirmations (not as detailed as the main certificates, but still provide recognition).</li></ul>Then there are badges – the silent heroes of micro-credentialing.These are great for webinar attendees or for recognizing specific skills. Imagine a digital marketing course where participants earn badges for mastering SEO, PPC, and content marketing. Each badge not only marks a skill but also encourages learners to collect them all and gamify the learning experience.So, why not mix up with your credentials formats? Offer different types for different achievements. This strategy keeps your offerings fresh.<h2>#6 Always be ready to print (even if it's not your thing) { #6 Always be ready to print (even if it's not your thing) }</h2>Even if your client certificate is digital, someone still might want to print it and hang it on their wall. It's like when parents printed their boarding pass – old habits die hard.So, what does being print-ready mean?<img src="https://res.cloudinary.com/certifier/image/upload/v1706525864/insights_certificate_issuers_Certifier_blog_ready_to_print_4e77f0cf19.svg" alt="Things to remember about when preparing the design for printing.">Make sure your certificates look good on paper too. Use high-resolution images for logos and elements (SVG and PNG formats). They guarantee that your designs don't lose their clarity and sharpness when enlarged for printing.Consider the default certificate design and layout. A cluttered certificate can look messy when printed, so aim for a balance between elegance and simplicity. And don't forget about the background – it should be high-resolution, too. If you're not a designer, use tools like Certifier or Canva for great preset certificates.Another pro tip is to add a QR code to your certificate designs. The authentication certificates are a small addition that can make a big difference. When someone prints and displays their certificate, anyone can scan the QR code. This scan can lead them to a digital wallet or a webpage where the certificate's authenticity can be verified.Here's the complex guide to <a href="https://certifier.io/blog/professional-certificate-printing-guide" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">preparing your certificate design for printing</a>.<h2>#7 Put security first { #7 Put security first }</h2>Last but not least – to stay ahead in the certificate authority sector (especially with the rapid market growth), you must get used to increasing safety awareness among internet users.Remember, a robust security setting is your best friend.Always ensure your server certificates are up-to-date. Think of setting a password during download or take other precautions for security reasons. Double-check the certificate trust chain when you deal with a certificate request or issue an additional certificate.Stay vigilant and keep your certificate files secure (as the best do).<h2>Boost engagement with these simple steps { Conclusion }</h2>Top certification issuers tips in 2025 are straightforward but powerful.Implement a few already used by certification authorities, and you'll likely see a real boost in how people interact with your certificates. Certification experiences should be valuable, memorable, and shareable.Build smooth and branded certificate management workflow like the pros.<a href="https://app.certifier.io/sign-up" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://app.certifier.io/sign-up" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Sign up to Certifier</a> – where professional experience meets simplicity.

See how certificate issuers manage certification in 2025. Expert tips included. Learn from the best and stay ahead of the competition.

Cover photo to the article about top insights for certificate issuers for 2024.

large_insights certificate issuers_Certifier blog_cover photo

medium_insights certificate issuers_Certifier blog_cover photo

small_insights certificate issuers_Certifier blog_cover photo

thumbnail_insights certificate issuers_Certifier blog_cover photo

insights certificate issuers_Certifier blog_cover photo

Top Insights for Certificate Issuers in 2025 | Certifier

Top Insights for Certificate Issuers in 2025

How to auto generate certificate from Google Sheet or Excel? It should be as easy as sending emails. Turns out, it is even easier! In this blog post, we will show you how to generate certificate from Excel sheet, Google Sheets, or any other spreadsheet in minutes. The 2025 way.

Learn how to auto-generate certificate from Excel sheet or Google Sheets in 2025. It’s a simple tutorial with quick steps, powered by Certifier - certificate generator from Excel.

How to Generate Certificates from Google Sheets and Excel in 2025? | Certifier

How to Generate Certificates from Google Sheets and Excel in 2025?

Are you looking for printable training certificates templates. Certifier is here to help. Scroll down to get the best training certificate samples to download in 2025. Edit online, add your text, logo, and change colors. Make it a perfect match for your training.

Edit a free training certificate template. Add your logo, text, and colors. Download or send it online with Certifier certificate maker.

25 Free Training Certificate Templates | Certifier - #1 Certificate Maker

25 Free Training Certificate Templates to Use in 2025

Do you want to make your certification program but don’t know where to start? It's a lot to cover, but this guide will get you started.Our aim is to equip you with the industry expert knowledge and tools needed to create a certification program that stands out. Let's begin this journey together and transform the baseline skills and experience into a valuable learning opportunity for others!<h2>What is a certification program? { What is a certification program? }</h2>The certification program is a course that ends with a certificate that proves a certain skill, qualification, or professional area. To get this, its participants usually have to pass a test or complete a special class. Sometimes, they might need to keep learning or retake the test after a while to demonstrate that they remain competent.<img src="https://res.cloudinary.com/certifier/image/upload/v1706732453/how_to_create_a_certification_program_Certifier_blog_what_is_a_certification_program_e5915cae64.png" alt="The certificate that ends the certification program."><h2>Benefits of a certification program&nbsp;{ Benefits }</h2>Whether you are an individual who decides to learn something new or a company that organizes a <a href="https://certifier.io/blog/create-your-own-diploma-11-best-practices" rel="noopener noreferrer" target="_blank" style="background-color: transparent;">new certification course</a> for your employees, everyone can benefit from online certification programs (or in-person ones). Here are a couple of the benefits of certification training.<h3>Investing in your employees' skills</h3>For businesses, certification programs can help ensure employees have the necessary skills and foundational knowledge to do their jobs correctly. For example, any leadership role might require <a href="https://monday.com/blog/rnd/agile-project-management-certification" rel="noopener noreferrer" target="_blank">certification in the agile approach to project management</a>. Workers are the backbone of every company, so the better they are trained, the more productive and profitable a company can be. Therefore, it is essential and advantageous for companies to invest in their career skills by providing training programs.<h3>Creating an educational environment at work</h3>You can create an educational environment at your workplace by providing a training program. So, your company would be a great place to work for those willing to expand their knowledge, gain new skills, and be professional in a particular industry. Training helps employees learn new skills, stay updated on industry changes, and improve problem-solving abilities.&nbsp;<h3>Attracting high-quality employees and improving customer satisfaction</h3>You can also use both in-person and online certification programs to attract and retain high-quality employees and improve customer satisfaction. Certification also shows that employees are dedicated to their careers and are willing to invest time and effort into learning new things. So, attracting more ambitious workers is possible when they see that a company they want to apply to provides such certified courses.&nbsp;&nbsp;<h3>The sense of development for individuals</h3>For individuals, certification programs can provide a sense of accomplishment, completion, and pride and improve job prospects and earnings potential.&nbsp;If you, as an employee, are not quite sure about participating, you can ask for a free demo of a new certification course you are planning to take part in.<h2>How to create a certification program? { How to create it? }</h2>It takes special preparation to create an online certification program. A thing like this doesn't just happen overnight (at least the best ones). What makes one certification program better than another?${{ section-blue-start }}How to create a certification program? Here are the main steps you must take.${{ list-item-checkmark-blue-start }}Step 1: Identify the needs and course scope${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Step 2: Choose the certification course format${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Step 3: Set up the logistics${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Step 4: Pick the best certification software${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Step 5: Promote the course${{ list-item-checkmark-blue-end }}${{ list-item-checkmark-blue-start }}Step 6: Track the progress${{ list-item-checkmark-blue-end }}${{ section-blue-end }}<h3>Step 1: Identify the needs and course scope</h3>The first step is to develop the program content. It will include determining the objectives of the certification course and what topics you want and need to cover. Once you have a clear idea of the program's goals and scope, you can begin developing the actual content, such as course materials, test questions, and so on.Tips from experts:<ul><li>Consult with industry experts to understand the current job market and identify high-demand skills that set professionals apart.</li><li>Determine the technical skills and job-ready skills that are in high demand but not adequately covered by existing certificate programs or a college degree program and school diploma.</li><li>Develop an industry-recognized certification program that addresses these gaps and provides practical, hands-on projects.</li></ul><h3>Step 2: Choose the certification course format</h3>Consider the preferred learning styles of your target audience. Do they benefit more from interactive, hands-on learning or traditional lecture-based methods?Choose between online, offline, or blended learning formats.Online self-paced courses offer flexibility, while certification training with instructors can provide more structured learning.<h3>Step 3: Set up the logistics</h3>Determine what educational resources you need, including expert instructors, course materials, and technical support.You'll also need human resources. Hire expert instructors who are not only knowledgeable but also skilled in teaching and engaging students. Develop comprehensive individual course materials, textbooks, workbooks, and online resources.It’s also time to design the application process. Create a cloud application form that captures all necessary information about applicants (especially if you want to create your certificates based on this info).What to include in the application form for a certification program?<ul><li>Recipient’s name</li><li>Email address</li><li>Background and experience</li><li>Preferred course dates</li></ul><h3>Step 4: Pick the best certification software</h3>There’s no more need to do certificates manually. You can automate the whole process and mitigate the risk of errors – from generating certificates to their distribution.Look into a wide range of different certification software options. Compare features like user interface, scalability, data security, and cost. Test the software with a small group to ensure it meets your needs.<a href="https://certifier.io/" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Certifier</a> offers a range of features to make your certification process smooth and impressive.&nbsp;${{ section-cta-large-blue }}If you have a long list of participants, manually creating certificates can be time-consuming. With Certifier, you can easily send out certificates in bulk. Just prepare a CSV file with participant names and email addresses, choose a template or design your certificate, upload the list, and click send. It's that simple!<img src="https://res.cloudinary.com/certifier/image/upload/v1739534486/Certifier_s_platform_for_creating_certification_programs_and_managing_digital_credentials_691ffb62ee.webp" alt="Certifier’s platform for creating certification programs and managing digital credentials."><h3>Step 5: Promote the course</h3>Promoting your certification course is crucial to attract the right participants and ensure its success. Craft your promotional messages to resonate with this audience, highlighting how your course will address their specific needs and goals.Use platforms like LinkedIn, Twitter, and Facebook to reach potential participants. Share engaging content like success stories, course snippets, and testimonials.Take it a step further and have larger goals in mind.Include a share button while you’re sending out the certificates. As a result, your participants will share their certificates on their social media feeds. It's an easy way to promote your certification courses through word-of-mouth. With Certifier, your participants get the recipient’s wallet view from which they can share the certificates with others (and you can track when they do!).<h3>Step 6: Track the progress</h3>Last but not least, maintaining the certification course is essential. It will involve periodically reviewing and updating the program content and monitoring compliance with the program's requirements.&nbsp;Additionally, it’s essential to ensure that certified individuals remain current in their knowledge and skills by requiring them to complete continuing education or recertification.By following these steps, you can create a certification program that benefits businesses and individuals. So, you may also find these tips helpful if you're about to start your own program or learn more about the process.<h2>Certification program – good practices { Good practices }</h2>We’ve got you covered in terms of good practices worth incorporating before and during organizing a certification program. Here are some crucial ones.<h3>Make it easy to get started</h3>It is always challenging to take the first step. So, it’s a good practice to make it as easy as possible for people to start your certification program. One way to do this is by having a clear and concise getting started guide. The guide should include a detailed description of the steps they need to follow and what resources are available to help them.<h3>Make it valuable</h3>Your certification program should be valuable to your company and the individuals who complete it. This means that you need to carefully consider what skills and knowledge are needed for someone to be successful in your industry.&nbsp;Before starting a certification program, identify the areas in which your workers need to improve, so your company and employees can benefit. Figuring it out will help you create the program by giving you hints and suggestions for enhancement.&nbsp;<h3>Make it affordable</h3>A certification program's affordability is another crucial aspect to consider. You want to ensure that your program’s price is accessible to as many people as possible.&nbsp;There are many ways to do this, such as offering discounts for early registrants or providing scholarships for those who cannot afford the program's total cost.<h3>Make it flexible</h3>Flexibility is another key consideration when creating digital courses. You want to ensure that individuals with different schedules and commitments can complete your program.One way to do this is by offering a variety of delivery methods, such as online, in-person, or self-paced options.<h3>Make it enjoyable</h3>Finally, you want to make sure that your certification program is enjoyable for those who complete it. Therefore, try to make your program engaging and interactive, for example, by incorporating games and challenges into the learning process.<h2>How can Certifier support your certification program? { How can Certifier support you? }</h2>Certifier is a {{follow-start-url=https://www.youtube.com/watch?v=hROZB6m5WVM follow-end-url}}certificate generator{{follow-end-url-tag}} for building digital credentials and would be a great asset to your certification program. It is a win-win situation for your brand as well as for participants. Receiving a digital certificate is a way to reward participants for their efforts and dedicated time. In addition, it motivates them to keep striving for more.<h3>Simple design process</h3>If you don’t have much time to create your documents from the ground up, use Certifier’s template. There are many available so that everyone will find something suitable. Simply select the <a href="https://certifier.io/certificate-templates/scholarship" rel="noopener noreferrer" target="_blank">scholarship certificate template</a> that best fits your needs and tailor it to reflect your brand and certification program. Incorporate your company's logo. Drag &amp; drop editor allows you to customize the certificates however you want to.<img src="https://res.cloudinary.com/certifier/image/upload/v1739534486/Certifier_s_editor_for_customizing_certificate_templates_and_creating_certification_programs_6d46035f52.webp" alt="Certifier’s editor for customizing certificate templates and creating certification programs."><h3>Bulk certifications</h3>If your certification program counts many participants, manually creating digital credentials will take a lot of time. But it doesn’t have to. When you have a list of participants prepared previously in a CVS file, the process of sending documents in bulk is a piece of cake. Certifier provides dynamic attributes that automatically fill out the content with appropriate data from the spreads.If you are interested in how the attributes exactly work and how to use them, here is the article ➡️ How To Use Dynamic Attributes To Create and Send Certificates in Bulk.${{ section-cta-large-blue }}<h3>Post-course tracking</h3>Getting insights is valuable if you want to analyze certificates' performance after sending them. For example, you can see how many attendees share their documents on<a href="https://certifier.io/blog/add-certifications-to-linkedin" rel="noopener noreferrer" target="_blank"> LinkedIn</a>, Twitter, or Facebook. And monitor how many certificates are published and opened.<img src="https://res.cloudinary.com/certifier/image/upload/v1739534528/Certifier_s_credentials_section_for_managing_exporting_and_issuing_certificates_and_badges_3821a7df03.webp" alt="Certifier’s credentials section for managing, exporting, and issuing certificates and badges."><h2>Certifier is excellent support for your certification program { Conclusion }</h2>To conclude – you can create and distribute digital credentials with Certifier and, at the same time, save a lot of time and money. <a href="https://app.certifier.io/sign-up" rel="noopener noreferrer" target="_blank">Start for free </a>to figure out how to streamline your certification program. Of course, you can hire a professional to design certificates for those who completed the program. However, it may be costly. The other thing is that you will need to distribute them manually anyway.

Making a certification program may seem complicated, but it can be a breeze with the right tools. This blog post will outline the steps you need to take to create a successful certification program in 2025.

Do you wonder how to create a certification program? It may sound complicated, but following these steps will make your online certification course a snap in 2025 and beyond.

How to Create a Certification Program in 2025? | Certifier

How to Create a Certification Program? (A 2025 Guide)

Make your corporate training a thrilling journey, not a snooze-fest. With our corporate training best practices and actionable tips, you will create a training program that everyone wants to participate in. See what corporate engagement training mistakes to avoid, how to recognize a good corporate training environment, and more.

Any doubts about corporate training strategies? Go through our answers to frequently asked questions.

FAQ on training program engagement

13 Actionable Strategies to Boost Engagement in Corporate Training

large_13 Actionable Strategies to Boost Engagement in Corporate Training.png

medium_13 Actionable Strategies to Boost Engagement in Corporate Training.png

small_13 Actionable Strategies to Boost Engagement in Corporate Training.png

thumbnail_13 Actionable Strategies to Boost Engagement in Corporate Training.png

13 Actionable Strategies to Boost Engagement in Corporate Training.png

Get actionable tips to increase engagement in corporate training. Transform boring sessions into dynamic experiences. See how.

How to Boost Engagement in Corporate Training (Guide) | Certifier

Uliana knows Certifier inside out. With a background in UI/UX and product design, she now leads product management, holding the clearest view of how the platform works and where it’s headed.&nbsp;At Certifier, Uliana turns customer feedback into features that make credentialing simpler and more intuitive. As an author, she shares that same product knowledge with readers—explaining how new capabilities work, breaking down use cases, and showing exactly how organizations can get more out of Certifier.

Uliana Kysheniuk

uliana-kysheniuk.png

Uliana leads product management at Certifier, using her UI/UX background to explain platform features and help organizations maximize their credentialing capabilities.

Boost engagement in corporate training with Certifier.

How to Boost Engagement in Corporate Training? (Guide)

Suppose you need to create certificates quickly, or you have to send out a lot of digital certificates for attendees who graduated from your online courses or webinars. Here's some help. Get to know three steps to create a digital certificate that meets all the requirements in 2025. All of that for free.

See how to create a digital certificate in 3 easy steps. All tips about creating certificates uncovered. It's the only guide you'll ever need in 2025.

How to Create a Digital Certificate in 2025? | Certifier

How to Create a Digital Certificate? (The 2025 Way)

<h3>&nbsp;{ Announcement }</h3>London, United Kingdom – April 28, 2023: Certifier, the leading platform for digital credential management, and {{follow-start-url=https://www.cpdstandards.com/ follow-end-url}}CPD Standards Office{{follow-end-url-tag}}, the global CPD accreditation service, are delighted to announce their partnership. We aim to deliver efficient digital credential solutions to professionals in the UK training and coaching industries.This partnership is set to grant CPD Standards Office members frictionless access to Certifier's services, empowering them to design, issue, send, and track custom certificates and badges within a single platform.&nbsp;As part of the partnership agreement, CPD Standards Office introduces exclusive benefits for Certifier services to its members, further enriching their experience. These benefits include:<ul><li>Priority support and a dedicated customer success manager</li><li>Tailored video instructions for individual cases</li><li>Exclusive discounts on plans and add-ons</li><li>Personalized onboarding training sessions</li></ul>Amanda Rosewarne, CEO of CPD Standards Office, commented, "Partnering with Certifier is a crucial move in equipping our members with the most effective tools for managing their digital credentials. We're confident that this partnership will drive ongoing enhancements in the professional development industry."Sergey Butko, CEO of Certifier, stated, "This collaboration not only offers valuable advantages to CPD Standards Office members, but it also supports our ongoing efforts to refine digital credential management worldwide."Together, CPD Standards Office and Certifier are committed to delivering exceptional services for the continued growth and development of professionals in the UK training and coaching industries. Both parties are excited to embark on this collaborative journey and look forward to the positive impact it will have on the professional development landscape.To learn more about the CPD Standards Office, visit {{follow-start-url=https://www.cpdstandards.com/ follow-end-url}}cpdstandards.com{{follow-end-url-tag}}.&nbsp;For more information about Certifier, please check <a href="https://certifier.io/" rel="noopener noreferrer" target="_blank">Certifier</a>

Certifier, and CPD Standards Office, the global CPD accreditation service, are delighted to announce their partnership. 

large_certifier and cpd partnership.webp

medium_certifier and cpd partnership.webp

small_certifier and cpd partnership.webp

thumbnail_certifier and cpd partnership.webp

certifier and cpd partnership.webp

Certifier, the leading platform for digital credential management, and CPD Standards Office, the global CPD accreditation service, are delighted to announce their partnership. We aim to deliver efficient digital credential solutions to professionals in the UK training and coaching industries. 

Certifier and CPD Standards Office Announce New Exciting Partnership

According to the International Coaching Federation, the coaching industry is expected to reach a value of<a href="https://coachingfederation.org/research/global-coaching-study" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0);"> </a><a href="https://coachingfederation.org/research/global-coaching-study" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">$20</a> billion.It leaves no illusion – coaching can be a lucrative business.However, it also poses some new challenges. The market has become incredibly competitive, and building your own brand is not so easy anymore.Here's what you need. Listed below are some tried-and-true methods you can use to gain an edge.Take these tips to heart, and your professional coaching business will soon be off the ground! 🚀 <h2>What is a coaching business online? { What is a coaching business online? }</h2>An online coaching business is one of the most popular and dynamic ways professionals can use their expertise to help others.By creating online courses, coaches are able to connect with clients from all over the world, providing access to resources and education that would otherwise be impossible.Not only does this open up amazing income streams for those offering online coaching services, but it also creates opportunities for life-changing experiences for their coaching clients. <h2>Types of online coaching business { Types of online coaching business }</h2>Business coaching online is like having an experienced mentor by your side to guide you through the highs and lows of many aspects of life. Here are some of today's most popular coaching business types.<h3>👩🏼‍💻 Career Coaching&nbsp;</h3>Career coach caters to working professionals. They offer tailored one-on-one coaching designed to help individuals reach their career goals, from finding success during job interviews to developing new coaching skills and pushing for promotions.<h3>🏢 Business Coaching&nbsp;</h3>Business coaches are a valuable resource for both entrepreneurs and corporations. It is a way of joining forces with a knowledgeable and experienced individual who has direct coaching experience in what it takes to have a successful business.<h3>💌 Relationship Coaching&nbsp;</h3>Whether it be for couples, individuals, families, or dating partners, an experienced relationship coach can help them develop better communication skills and manage disagreements responsibly.<h3>🌿 Life Coaching</h3>Life coaches focus on helping coaching clients reach their personal and professional goals. Life coaching programs can involve working together on areas such as self-esteem, stress management, goal-setting, communication skills, and conflict resolution.<h3>🏋🏻‍♀️ Sports Coaching</h3>With different levels of skill and ambition, players need support from experienced professionals in order to learn about the game and achieve their goals. Motivation is what they need, and a motivational speaker who works with sportspeople can provide it. <h2>Tips for building a successful online coaching business { Tips for a successful coaching business }</h2>But what brought you here is that you want to start your own coaching business from scratch, right? No matter which coaching model you choose, the marketing strategies listed below will help you to stay on track and find your gap between industry leaders. <h3>#1 Have a clear business coaching niche</h3>Finding and identifying a target audience that will value your services is integral to growing a successful business, as it allows you to target specific potential clients and make sure your offering is 100% relevant to them.Having an understanding of your niche and its challenges gives you an edge – by playing upon these challenges, you are more likely to win over impressed clients who see the value that a good online coach can bring.⚠️ Be clear about who you want to coach, what experience you have that would benefit them, and how that fits in with your overall mission statement.With a clear idea of what makes you unique amongst other coaches, you’re already off to a great start. <h3>#2 Create valuable and interesting content&nbsp;</h3>If you are trying to build a successful online coaching business, content is king. Creating top-notch industry content that is both valuable and interesting should be at the top of your priorities list.Crafting valuable blog posts and making informative videos or podcasts will not only attract more viewers but also push them to stay with and trust your brand.As an online coach, you have the unique opportunity to reach out to numerous people around the world, so make sure your content lives up to that potential.<img src="https://res.cloudinary.com/certifier/image/upload/v1672927929/your_coaching_business_online_Certifier_blog_creating_valuable_content_as_a_marketing_strategy_66a228618e.png" alt="A coach who is speaking and creating a video content for his coaching business.">Keep it relevant and playful, adding a bit of wit or humor into your messaging makes it stand out and encourages people to engage with it.Remember: Strong content and regular posts create trustworthy customers! <h3>#3 Build relationships with other bloggers and online business owners&nbsp;</h3>No matter what business you're in, connections are everything. Instead of competing, you can provide support to each other. Each of you brings different values and is specialized in different fields, so there will be room for everyone.Connecting with influencers, industry peers, and potential customers can help increase your network and visibility in the online entrepreneurial world. From attending social media events, hosting webinars, or participating in both physical and virtual conferences, the opportunities to connect with fellow entrepreneurs are endless.One of the great things about platforms like LinkedIn and Twitter is that they make it so easy to reach out and collaborate with like-minded individuals. So why not take advantage of these amazing resources by growing your relationships with other influential players in your industry? <h3>#4 Attend industry events and meet-ups&nbsp;</h3>As with the previous point, this one is also closely related. Attending industry conferences and events will not only expand your network but also gives you the opportunity to connect with potential clients.​Not only will you start to build important connections in the field of online coaching, but you will also have the opportunity to learn from top industry professionals and hear about the newest trends in your niche. Plus, there's nothing like a good face-to-face conversation to get fired up about what you are doing and ready to take it to the next level.Show yourself and show your abilities. Once you gain some recognition, you can participate in events as a presenter. As a motivational speaker, these are the occasions you can use to show off your real skills. Get the most out of them. <h3>#5 Get involved in online communities that are relevant to your niche</h3>Groups on Facebook, LinkedIn communities, or any other social networking can be hugely beneficial. It doesn’t only give you recognition but also the desired image as an industry leader.Don't be shy about getting involved – the more active you are in these communities, the better! Comment, respond to questions, ask open-ended questions – be visible and share your expertise.Aside from that, participating in conversations within these groups can help people gain trust for you and your business.⚠️ Don’t know where to look for? Start by being where your competitors and target audience are. Then, if you know you'll already have a group of supporters, you may start thinking about creating your own online space. <h3>#6 Create a social media profile for your business</h3>An attractive and engaging profile is the perfect social platform to start connecting with your potential clients and building trust, credibility, and visibility. It helps to <a href="https://monday.com/blog/marketing/social-media-calendar-template" rel="noopener noreferrer" target="_blank">publish social media content following a calendar</a> to establish a regular posting schedule.Crafting creative social media posts that speak directly to your desired audience can not only draw people in but will also help to establish your brand identity.As such, it's important to pick just the right elements for your profile, such as clever copywriting, relevant visuals, and an authentic voice, to really grab attention and make sure that you stand out from the crowd.Successful coaches and industry experts make use of social media platforms to share their coaching practice, also to create a community, and promote their business online.<img src="https://res.cloudinary.com/certifier/image/upload/v1672927928/your_coaching_business_online_Certifier_blog_creating_social_media_presence_as_a_coaching_business_online_tip_fc096a5157.png" alt="Social media icons and likes - social media presence as a tip for coaching business.">Tip! YouTube, Facebook, and LinkedIn are popular platforms for expert coaches. Instagram is also a good option (in particular for self-care coaches). The Spotify streaming platform would be a good choice for sharing your podcast. <h3>#7 Make use of handy tools</h3>There is also one thing to consider – software for coaches.You can stay organized and successful without extra effort thanks to the coaching tool. This comprehensive system helps industry experts (also beginner coaches) streamline the process of scheduling sessions, communicating with clients, monitoring progress, and collecting payments – all while offering outstanding customer service.⚠️&nbsp;Building from scratch the whole system can cost a fortune, so ready-made solutions such as Calendesk or Coaching Loft are great alternatives with affordable pricing plans. Further, many of these solutions offer building customization, allowing you to tailor the tool to your business goals. <h3>#8 Create a website&nbsp;</h3>Last but not least, don't forget to create your own coaching site with a <a href="https://dodonut.com/" rel="noopener noreferrer" target="_blank">sustainable web design</a> (better if it includes a blog too), for which you can use an <a href="[follow]https://webwave.me/ai-website-builder" rel="noopener noreferrer" target="_blank">AI website builder</a>. It will help you to get organic traffic and lets you aim for some additional <a href="https://surferseo.com/blog/content-optimization/" rel="noopener noreferrer" target="_blank">content optimization</a> features (you can write SEO articles for that abovementioned blog or have an <a href="https://spacebarcollective.com/" rel="noopener noreferrer" target="_blank">SEO agency</a> do so for you).It's going to be your home base, as it'll be the site potential clients find and where you can showcase your services and qualifications (so make it awesome!). Don’t forget about regular updates – a website is essential to create an identity for your business and keeping customers informed about its mission statement, services, and successes.<a href="https://www.luigisbox.com/blog/website-navigation/" rel="noopener noreferrer" target="_blank">Easy navigation</a> and all the information potential clients need are key principles of a full-featured coaching business website. Include information about industry certifications, experience, testimonials, individual coaching programs, online coaching programs, etc. <h2>Extra tip: End your coaching sessions with certificates { Extra tip: End your coaching sessions with certificates }</h2>Certificates may seem like a small thing, but they can be a great way to leave a lasting impact on client coaching sessions and is definitely among the noticeable approaches.Why? To inspire trust, increase authority, motivate and engage, plus market your business effectively.Your clients may not always remember every lesson they learned in the session, but they will almost certainly remember receiving a certificate. It's an excellent way to show your ideal client that you value the time and energy they put into meetings with you.You don't need to go over the top with your certificate either – you can make use of a certificate platform such as <a href="https://certifier.io" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Certifier</a> and choose one of the <a href="https://certifier.io/certificate-templates" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">free templates available</a> to download right away.<img src="https://res.cloudinary.com/certifier/image/upload/v1672928724/your_coaching_business_online_Certifier_blog_free_certificate_templates_for_caoching_business_27e571cf26.png" alt="Library of certificate templates for coaching business.">Tip! If you go a step further and become a Certifier member, you get lots of customization options and the ability to automate the process of sending certificates to your email list easily. Sign up for a <a href="https://app.certifier.io/sign-up?_gl=1*1kf4bvc*_ga*NjM3NjI5OTY4LjE2NjI5NzQzNzU.*_ga_CT2PET4TWT*MTY3Mjc1NDEyMC44NC4xLjE2NzI3NTQxMjAuNjAuMC4w" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">forever-free plan</a> today!They are also a fun, visual reminder of how far you both have come to that point. This is why ending each session with certificates should definitely become a part of your coaching routine.➡️ Do you have many participants to handle with? Check out this: <a href="https://certifier.io/blog/how-to-create-certificates-from-google-sheets-and-excel" rel="noopener noreferrer" target="_blank">How to Create Certificates from Google Sheets and Excel?</a> <h2>Successful coaching business on hand { Conclusion }</h2>If you only have a coaching business plan tailored to your target market and all these tips in mind – good job. You’re just a step away from achieving success.With the help of digital marketing strategies like creating engaging industry content and building relationships with customers through email campaigns and social media tactics, you will be able to create a profitable coaching business.So let’s get out there and make your sole proprietor dreams become a reality!Need a little wind in your sails to turn your knowledge into income? ⛵️ So it’s your call – give your potential clients something unique and <a href="https://app.certifier.io/sign-up?_gl=1*1kf4bvc*_ga*NjM3NjI5OTY4LjE2NjI5NzQzNzU.*_ga_CT2PET4TWT*MTY3Mjc1NDEyMC44NC4xLjE2NzI3NTQxMjAuNjAuMC4w" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">prepare the perfect certificates</a> that will make you stand out from the rest.&nbsp;

Do you want to become a professional online business coach and make your mark in the industry? Here are some tried-and-true techniques that will help you get ahead. Having the right strategies in hand will set you up for success.

Your Coaching Business Online: How to Build and Promote It [Tips That Work]

large_Your Coaching Business Online: How to Build and Promote It [Tips That Work].png

medium_Your Coaching Business Online: How to Build and Promote It [Tips That Work].png

small_Your Coaching Business Online: How to Build and Promote It [Tips That Work].png

thumbnail_Your Coaching Business Online: How to Build and Promote It [Tips That Work].png

Your Coaching Business Online: How to Build and Promote It [Tips That Work].png

Want to become a professional online business coach and make your mark in the industry? Here are some tried-and-true techniques that will help you get ahead.

Coaching Business Online: Tips That Work | Certifier

Creating online training is not so easy as it may seem. That's why, we compile the list of errors that you should avoid. Spoiler: It'll help you improve your online courses.

9 Common Errors To Avoid When You Create Online Training for Employees

large_common errors.png

medium_common errors.png

small_common errors.png

thumbnail_common errors.png

9 Common Errors To Avoid When You Create Online Training for Employees.png

Want to create the perfect online training for your employees? Read this article first and find out if you're making any of these common mistakes.

How NOT to create online training [9 Errors] | Certifier

large_common errors (1).png

medium_common errors (1).png

small_common errors (1).png

thumbnail_common errors (1).png

How do I automatically send certificates via email? What is the most efficient and agile way to send custom certificates in bulk in 2025? If these questions come to your mind, see this article to get tips and insights on how to save time and money by using reliable ways of distributing digital certificates via email messages.

How to send multiple certificates via email? Find out how to save money and time using reliable ways of distributing certificates via email.

How to Send Certificates Through Email in Bulk in 2025? | Certifier

How to Send Certificates Through Email in Bulk? 3 Ways to Do It In 2025

Certifier takes OSHA certification to the next level. Choose a ready-made OSHA certificate template with advanced verification features. Customize the details, course type, hours and generate personalized certificates for every recipient. Learn how to make your OSHA certification secure and automated.

Choose OSHA certificate template, add training details and generate in bulk.  See how Certifier boosts OSHA certification with pro-verification features.

Top 15 OSHA Certificate Templates (Multi-Use & Free) | Certifier - #1 on G2

Top 15 OSHA Certificate Templates for Authorized Training Courses

In the 21st century, automation is found in almost every industry. So we should not be surprised that it has also crept into education, which is now strongly reaping the benefits of technology.And with the growing popularity of eLearning, newer and newer educational technologies are emerging, and they greatly enhance the learning process. That's why we're going to discuss automation in online education in today's blog post.Stay tuned! <h2>The rise of automation and its impact on different industries { The rise of automation }</h2>The impact of automation on the online education and learning industry has been increasingly talked about for some time. The topic has been even more popular since the pandemic when the public was forced to learn remotely, and demand for eLearning platforms increased.&nbsp;And it will still go strong, as <a href="https://explodingtopics.com/blog/elearning-statistics" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">73% </a>of US students wish to continue taking online classes after the pandemic.⭐ Moreover, <a href="https://imaginovation.net/blog/business-automation-statistics/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">97%</a> of organizations see business process automation as crucial to digital transformation. Automation can greatly benefit operations at more than a few companies.&nbsp;👉 For example, <a href="https://startupbonsai.com/elearning-statistics/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">90%</a> of corporate businesses that offer eLearning opportunities to employees can improve course effectiveness while saving time and resources.&nbsp;👉 In addition to eLearning, automation is also advancing rapidly in the automotive industry. For example, metal pieces of vehicles can be welded together by large robots in factories. What’s more, some automotive producers create precise parts using 3D printers or robots that communicate with each other.👉 Automation is great for human resource management as well. The use of remote work and automation of work processes have increased among business leaders by more than <a href="https://imaginovation.net/blog/business-automation-statistics/" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">80%</a>. In addition, according to Gartner, by 2024, <a href="https://www.gartner.com/en/newsroom/press-releases/2020-01-23-gartner-predicts-69--of-routine-work-currently-done-b" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">69%</a> of managerial tasks will be automated. This is made possible thanks to automation <a href="https://monday.com/use-cases/hr-management-software" rel="noopener noreferrer" target="_blank">software for managing employees</a>.👉 Yet another area where automation plays the first fiddle is the delivery industry. Using technology and machines, you can sort items and merchandise and label them to indicate where they belong. Furthermore, vehicles or drones can transport items from one location to another without requiring an individual to deliver them or incurring, for example, <a href="https://www.goramp.com/blog/spot-rates-trucking" rel="noopener noreferrer" target="_blank">trucking spot rates</a>.👉 Also, the IT industry successfully benefit from automated technology (as, for example, {{follow-start-url=https://www.ecmsp.co.uk/about-us.php follow-end-url}}EC-MSP{{follow-end-url-tag}} company). Automated software testing and machine learning algorithms are just a few of the applications that are transforming this field.👉 We should also mention the healthcare industry, where technology is mostly concerned with automating electronic health records, which store patient information and help diagnose patients. But operating rooms, too, are outfitted with equipment that can do the impossible for humans.So, as you can see, automation is the future of learning. <h2>What is eLearning automation? { What is eLearning automation? }</h2>Now let's get back to the basics. What does eLearning automation actually mean?Long story short: eLearning automation includes a set of tools and algorithms that, when combined with artificial intelligence, allow educators to create great courses, training programs, online lessons, etc. <img src="https://res.cloudinary.com/certifier/image/upload/v1670946335/elearning_automation_the_future_of_learning_is_here_Certifier_blog_benefits_of_elearning_automation_ee4189e440.png" alt="eLearning automation areas and benefits that are changing the future of education.">The use of technology and algorithms can make major shifts in traditional education, for example, automating a variety of processes within general eLearning processes as well as within a single learning management system. Through their assistance, various functions have been implemented that control certain parts of the training system, allowing teachers to create new and better learning paths.&nbsp;It is, therefore, possible for future generations to rely solely on computer-based learning.Thanks to eLearning, you can introduce digital learning, personalize learning content and hold lessons outside the classroom walls. In addition, you can increase your efficiency by automating this area. Achieving better learning delivery and the quality of your course while reducing resources and time spent on it is at your fingertips. <h2>Benefits of eLearning automation { Benefits of eLearning automation }</h2>Speaking of eLearning automation, many benefits can be found. Let’s take a closer look at them.<h3>#1 Improves access to course materials</h3>With the right technology and collaboration with various education partners, more and more valuable courses are being created that can be taken regardless of various barriers, including location barriers. So you can live in the United States and take a course that is conducted in Spain.&nbsp;In other words, you have access to events that were previously beyond your reach; a language course, a high-level multi-stakeholder event, an event run by international organizations, the private sector, and others. <h3>#2 Engages learners in the process</h3>But eLearning automation also helps to engage recipients in the active learning process. For example, <a href="https://startupbonsai.com/elearning-statistics/" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">81% of students</a> say eLearning tools have improved their grades, and that’s a big accomplishment.&nbsp;With eLearning automation, lessons taught online can be more interactive, engaging, and interesting. They can also be fully recorded and provide evergreen learning content for the brand.Academic learning is often associated with boring topics, lack of creativity, or mandatory homework. But by providing digital learning, you can increase the appeal of your materials and engage students more successfully; you can take advantage of quizzes, implement polls and surveys, or split the group into small teams to share ideas.Such an active learning approach can therefore increase students learning satisfaction and provide you with a steady income.📚 Learn more here: <a href="https://certifier.io/blog/online-test-certificates-a-guide-for-teachers-free-templates" rel="noopener noreferrer" target="_blank">Online Test Certificates – A Guide for Teachers [+ Free Templates]</a> <h3>#3 Boosts administrative efficiency</h3>Automation in eLearning unleashes not only the potential of technology but also takes an excessive amount of administrative tasks off the shoulders of your employees. Since some of the duties are done without involving employees, it means you have more time for course development and fewer resources.There is a large portion of the work is done by algorithms on behalf of humans. So you don't have to spend countless hours delivering a top-notch experience. Technology will do it for you 🤖.&nbsp;<img src="https://res.cloudinary.com/certifier/image/upload/v1670946335/elearning_automation_the_future_of_learning_is_here_Certifier_blog_boosting_adiministrative_efficiency_96cd25d2e0.png" alt="The graphic showing the effectiveness of eLearning automation.">By boosting administrative efficiency, automation can boost the efficiency of the whole company, classroom leaders, education administrators, and asynchronous learning itself.Therefore, eLearning automation is not only the future of learning but also of organizations. <h3>#4 Adapts to individual needs</h3>You can, for example, deliver specific eLearning materials to online learners based on their assessment results and adjust the learning level. After a learner has completed one or more chunks of learning, they will automatically be moved to a new level that is more appropriate to their abilities.It is also possible to prepare a test and specify a scoring – then the system will verify the results and assign grades on its own.Other examples of adapting to students' specific needs include giving them access to digital materials whenever they want.&nbsp;However, the main point is that eLearning professionals can set different criteria, and the technology will work according to them and deliver high-quality courses. <h3>#5 Allows for rapid feedback and grading</h3>In relation to the above, eLearning automation allows you to quickly get feedback and evaluate students' performance. So you don't have to spend hours in the evening manually grading papers.You can also test various elements of learning paths to ensure that they are effective. You can go further and conduct surveys to get an honest assessment so that you can adjust your eLearning strategy accordingly.&nbsp;As a result, you will be able to gather learner feedback after each course and make needed modifications. For example, you can introduce blended learning for those who need both distance learning and classroom conversations. <h2>Tips and tricks for automating different aspects of your eLearning courses { Tips and tricks for automating eLearning courses }</h2><h3>📊 Reports</h3>If you think compiling reports is the least enjoyable task you want to perform, we have good news: you can delegate this task to algorithms!&nbsp;Reports are an integral part of almost every industry, and they are absolutely essential. But in huge companies with thousands of employees, tracking individual employees' learning histories can be difficult. Fortunately, this task can be successfully automated and entrusted entirely to technology.&nbsp;You can measure levels of student engagement, their progress, the percentage of tests passed, and many more. Moreover, many learning platforms offer options for automated reports, so don't hesitate to use them!&nbsp; <h3>📃 Certification process</h3>Various aspects of the eLearning lifecycle can be automated, including the certification process that takes place at the end of the learning cycle. This means that instead of manually issuing certificates to students, trainees, and learners, it can be done with the right tools. One of them is <a href="https://certifier.io" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Certifier</a>.<img src="https://res.cloudinary.com/certifier/image/upload/v1670946336/elearning_automation_the_future_of_learning_is_here_Certifier_blog_certificate_software_for_creating_certificates_in_elearning_666d64cd76.png" alt="Certifier dashboard, a certificate software for eLearning automation and certificates."><a href="https://certifier.io" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Certifier</a> is an advanced certificate maker that will be of great help during the learning journey – whether we are talking about online courses or classes in a hybrid model. It has a number of advantages, such as:<ul><li><a href="https://certifier.io/certificate-templates" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Ready-made certificate templates</a></li><li>Dynamic and customizable attributes</li><li>Automatic completion of certificates with student data</li><li>Bulk upload of certificates</li></ul>Certifier will significantly automate and speed up the issuance of such credentials. This means that by using such a tool, you boost online learning experiences and provide better professional development. In the future of learning, <a href="https://certifier.io" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">systems like Certifier</a> are going to be a very important part of the puzzle.📚 Is gamification with certificates something you're interested in learning more about? Here's how it works – <a href="https://certifier.io/blog/gamification-in-education-improves-learning-for-these-5-reasons-tips-and-tools" rel="noopener noreferrer" target="_blank">Gamification in Education: Improves Learning for These 5 Reasons [+ Tips and Tools]</a> <h3>💯 Assessment</h3>As we mentioned earlier, manually grading students' tests is usually time-consuming. However, this is not the case when you use the available technology to your advantage.So if you want to perform this task effortlessly, one of the best ways would be to utilize automation assistance.For this purpose, it is quite common to use the LMS, which is a learning management system. The system can do the assessment for you very quickly and accurately. So, why not take advantage of it and automate it as much as possible? <h3>🚨 Notifications</h3>Imagine a situation where you want to send a notification to students before the start of each module, reminding them of the day and time of the meeting. Sending such messages manually can also cause you a lot of extra work.And here, too, you can use eLearning automation. All you have to do is construct one message and then adjust the necessary setting so that the message is sent to students at the right time.It is possible to construct several types of notifications in this manner. For example, you can inform about course content updates, new assignments, and any other changes. This will definitely improve collaborations with education providers and students. <h2>The future of learning is here – are you ready for it? { Conclusion }</h2>If you are still wondering if there are any benefits associated with eLearning automation, you already know the answer. It’s the future of learning.&nbsp;And it's only up to you to take advantage of the goodies it offers you.And if you want to use Certifier to further supercharge the issuance of certificates to your learners, don't hesitate to <a href="https://app.certifier.io/sign-in" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">sign up for an account on our platform</a>.&nbsp;

Wondering what the future of learning holds? Learn how automation is changing the game and how you can benefit from it.

eLearning Automation: The Future of Learning Is Here

large_eLearning automation.webp

medium_eLearning automation.webp

small_eLearning automation.webp

thumbnail_eLearning automation.webp

eLearning Automation: The Future of Learning Is Here.webp

eLearning Automation: Future of Learning Is Here | Certifier

Generating multiple certificates can be a challenge for many, especially if they contain different names. We've prepared an article to help you solve your problem — check out the 5 most effective ways to make personalized certificates at scale in 2025!

Are you looking for a way to make multiple certificates with different names? Certifier, Word, Photoshop, Canva, Google Slides. Read on to know them all.

5 Ways to Make Multiple Certificates with Different Names in 2025 | Certifier

5 Ways to Make Multiple Certificates with Different Names

Let me start with one of the greatest myths associated with certificates. Lots of people think that the biggest value of the certification process is to award a person with their certificate by delivering it either virtually or physically. This is perceived as the culmination of your certificate's journey. In fact, certificates are much more than that.<h2>Why are certificates so beneficial to boost traffic? { Why are certificates so beneficial? }</h2>Certificates continue to deliver value to you as an issuer even weeks or months after they were issued. They work as a marketing tool that promotes your brand and generates potential clients. Here is how:<ol><li>You issue certificates&nbsp;</li><li>Your recipients add them on LinkedIn profiles or share them on social media&nbsp;</li><li>The certificates are exposed to your recipients’ network</li><li>Any certificate viewer can get to know about you</li><li>You get free traffic to your website or social media profile</li></ol>As you can see, at some moment, certificates might be compared to ad banners. They literally generate new leads at no additional cost. All you need to do then is consider using a <a href="https://capsulecrm.com/industries/crm-small-business/" rel="noopener noreferrer" target="_blank">small business CRM</a> to <a href="https://monday.com/crm" rel="noopener noreferrer" target="_blank">manage your sales leads</a>. This is just an unexpected bonus that you get.&nbsp;One of the ways to measure the marketing effectiveness of certificates is to look at the clicks they generate. At Certifier, you can see how many clicks your certificates brought you and evaluate your marketing gain.The question here is: How to get more clicks? How do encourage certificate visitors to be more engaged? Although it might sound like a challenging task, there are several proven strategies that do work. Read on to find out what they are.<h2>Top strategies to drive traffic with certificates { Top strategies to drive traffic with certificates }</h2><h3>#1 Encourage your recipients to share</h3>The thing that you should start with is to encourage your recipients to share their certificates and add them to their LinkedIn profiles. By exposing your certificates to a bigger audience, you make your learning events and your company’s brand more recognizable. It also goes without saying that, the more shares you have, the better certificate visibility you get.&nbsp;Some ideas to help you motivate your recipients to share their certificates:<ul><li>make your certificates visually appealing. The better a certificate looks, the more likely someone will be to post it on their feed.</li><li>emphasize certificates' value. Make sure your recipients are proud of the document they get.&nbsp;</li><li>talk about the significance of sharing a certificate before and during your event. Do not just ask your recipients to share their certificates at the end of your event, but look for opportunities to communicate this during or even before your event takes place.</li><li>make your certificate page look aligned to your branding. When everything on the certificate page looks familiar to the recipient, they are more likely to share it with their network</li></ul>If you have many leads to organize, you can take advantage of <a href="https://www.default.com/post/best-lead-distribution-software" rel="noopener noreferrer" target="_blank">lead distribution software</a> to manage and assign particular actions to the particular recipient.💡PRO TIP: It is a well-known fact, that the less effort we invest into something, the less value we see in it. Thus, one of the ways to boost your certificates' value is to create a small "obstacle" on the way to getting them. For example, there might be a pre-condition for getting a certificate – passing an easy interactive quiz.&nbsp;You can also use it <a href="[follow]https://www.findymail.com/blog/best-cold-outreach-tools/" rel="noopener noreferrer" target="_blank">cold outreach</a> upon finding email addresses of your target group.💡PRO TIP: You can integrate Certifier with your quiz tool and your recipients will automatically get their certificates once they successfully pass a quiz!<h3>#2 Work on a catchy issuer's description</h3>Don’t forget to add your company’s name and a catchy description of your organization. Make sure that your description is compelling, short, and clearly describes what you specialize in. This information will be displayed on each certificate you issue and act as a way to tell your viewers about your company in a few sentences.At Certifier, the issuer's name and description are placed next to the certificate:<img src="https://res.cloudinary.com/certifier/image/upload/v1663069088/Issuer_s_name_and_company_s_description_388f518748.webp" alt="Issuer's name and company's description">💡PRO TIP: If you are not sure how to write a catchy issuer’s description, check the hero section of your company’s website. Usually, this section contains a powerful message that clearly describes the company’s specialization in one paragraph.<h3>#3 Provide links to your website and learning events</h3>At Certifier, we give you the possibility to place your website and learning event links that will clearly be visible on each certificate you issue. A link to your website will be also embedded in your company’s logo in the navbar. In addition to this, you should add a link to all your company’s events. This can be either a page dedicated to all your courses/webinars/etc., a link with your curriculum, or anything similar.&nbsp;Here is how we display the issuer's website and learning events link at Certifier:<img src="https://res.cloudinary.com/certifier/image/upload/v1663069212/Website_and_learning_events_2aa815d84f.webp" alt="Website and learning events">💡 PRO TIP: If there is no dedicated page where people can get acquainted with the learning events you conduct, consider creating it. Such pages are extremely useful, especially if you have several events dedicated to different topics. They showcase your specialization and display all the courses, webinars, or other events you have in one place.&nbsp;<h3>#4 Include the links to your organization's social media profiles</h3>Do not hesitate to enrich the issuer's section with your company's social media profiles. Add a link to your LinkedIn, Facebook, Instagram, and Twitter.&nbsp;&nbsp;At Certifier, we place the social media profiles of your company under the issuer name:<img src="https://res.cloudinary.com/certifier/image/upload/v1663069480/Company_s_social_media_profiles_41d7b62099.webp" alt="Company's social media profiles">💡 PRO TIP: If some of your social media profiles are not updated regularly, consider not adding them. You should add only those links that have relevant up-to-date information about your company.&nbsp;<h3>#5 When creating a group, place a link redirecting users to its learning event</h3>Digital certificates are mostly used for online events, so when creating a group, do not hesitate to add your learning event’s link to its description. By doing this, you transform the group name depicted on the certificate page into a link. Thus, if your certificate visitor is interested in this particular event/membership/etc., they will be able to learn more about it by clicking on this link.&nbsp;&nbsp;Here is how it will look:<img src="https://res.cloudinary.com/certifier/image/upload/v1663069719/The_Learning_Event_for_which_this_Certificate_was_Issued_jpg_051921e893.webp" alt="The Learning Event for which this Certificate was Issued.webp">💡 PRO TIP: If you have already issued some certificates without a group link, go and update those groups. The changes will be visible on the already issued certificates.<h2>Summary { Conclusion }</h2>Clicks are among the most accurate ways to measure the marketing effectiveness of your certificates. <a href="https://www.designrush.com/agency/paid-media-pay-per-click/trends/ppc-platforms" rel="noopener noreferrer" target="_blank">Pay per click platforms</a> can really improve the percentage of engagement with your business. Increasing the number of clicks results in turning your certificates into ad tools that can generate more event attendees or learning event participants. Several proven strategies can help you boost your clicks:<ul><li>Encourage your recipients to share</li><li>Work on a catchy organization description</li><li>Provide links to your website and learning events.</li><li>Include the links to your organization’s social media profiles</li><li>Add a link to the event for which you issue certificates</li></ul>

At some moment certificates might be compared to ad banners. They literally generate new leads at no additional cost. In this article, we discuss 5 strategies that can help you drive traffic with the help of certificates. 

Driving traffic with certificates tactics.

large_5 Strategies to Drive Traffic with Certificates_cover

medium_5 Strategies to Drive Traffic with Certificates_cover

small_5 Strategies to Drive Traffic with Certificates_cover

thumbnail_5 Strategies to Drive Traffic with Certificates_cover

5 Strategies to Drive Traffic with Certificates_cover

5 Strategies to Drive Traffic with Certificates

Unlock your path to professional growth with our CPD certificate templates! Tailor them to your needs effortlessly. Ideal for both individuals and organizations. And the best part? They're absolutely free to download and put to use in 2025!

Get CPD certificate templates, easily customized. Perfect for professionals and organizations. 100% free to download and use.

20 CPD Certificate Templates (Best in 2025) | Certifier

20 CPD Certificate Templates to Edit in 2025

Digital credentials are widely used, but many people don’t know what makes them secure or verifiable. Open Badges 3.0 is a global standard that defines what data a badge must include, like metadata and how a badge can be verified. This guide explains how it works and how to issue OB3-compliant badges using Certifier.

Go through the answers to the most frequently asked questions and learn more about the Open Badges 3.0.

FAQ on Open Badges 3.0

Open Badge 3.0 on a pink background - cover image.

large_image.webp

medium_image.webp

small_image.webp

thumbnail_image.webp

open-badges-3-0_Certifier-blog-cover

Open badges to standard, który wspiera nowoczesną formę dokumentowania umiejętności za pomocą cyfrowych odznak.  Ten przewodnik pokaże Ci jak on działa, dlaczego coraz więcej organizacji korzysta z nich na co dzień oraz jak wygenerować setki personalizowanych cyfrowych odznak w tym stanradzie w mgnieniu oka.

Open badges to standard cyfrowych odznak, które potwierdzają zdobyte umiejętności. Dowiedz się, jak działają i jak je wykorzystać w edukacji lub firmie.

Czym są open badges? Praktyczny przewodnik | Certifier 

Czym są open badges? Praktyczny przewodnik

Learn what Open Badges 3.0 is, how it works, what’s new in this version and how Certifier helps you issue standard-compliant credentials.

What Are Open Badges 3.0? A Simple Guide | Certifier

With Certifier, every badge meets the Open Badge standard

blog_article_badge_blue_cta.svg

Create & Send Digital Badges

What Are Open Badges 3.0? A Simple Guide

See if Credly is worth it? Is the price that high to break the bank? Is Credly free? Explore alternatives that will be worth considering in 2025.

See Credly pricing. Will it break the bank? Explore alternatives that will be worth considering in 2025. Comparison table included.

Credly Pricing: Worth in 2025? [+8 Alternatives] | Certifier

Credly Pricing: Is Credly Worth It in 2025? (+ 8 Alternatives and Comparison Table)

Choosing the right digital credentialing platform can make all the difference in how you issue, manage, and track certificates. Certifier is often cited as the best solution on the market (no wonders here!). But! For you to make an informative decision, we’ve prepared a list of all other available certification tools out there. Read on to see what are the top 13 Certifier alternatives in 2025.

On the hunt for a Certifier alternative? We’ve prepared the most comprehensive guide with the top 13 Certifier alternatives in 2025. Read on!

Top 13 Certifier Alternatives in 2025 | Certifier

13 Top Certifier Alternatives You Need to Know About in 2025

Are you a course maker aiming to draw in more attendees? Award your course attendees with LinkedIn digital badges in 2025! They are fully customizable and easy to share online. Check out how simple it is to make your brand get noticed with Certifier’s user-friendly badges.

Discover Certifier's editable and shareable LinkedIn digital badges. Adjust a template to match your course, send it out, and attract more students.

Search

Marketing

Create and Send Digital Credentials